I am honored to be a speaker at this year’s On Demand Conference. As the conference approaches, I just wanted to give everyone a preview of the topic I will be speaking about. —————————— “Eating the Whole Whale”: How to Sell and Support...

We are proud to announce the official integration of our cross media platform, Fuse, with USADATA. This initiative enables print and marketing services providers to more effectively increase their marketing reach with customizable Fuse applications.

As you may know, multi-channel marketing is one of the more effective methods of reaching and communicating to customers. The thing is, multi-channel campaigns tread on a thin wire between effectively "communicating to" and "blasting"...

As some of you may know, the Cross Media West Conference, part of PMA 2010, is coming up in a couple of weeks. It is a one day event with a focus on multi-media integration. There will be exhibits and presentations dedicated to various aspects of cross...

As a multi-channel/cross media technology provider, we have witnessed many great and successful campaigns launched by our customers ... and then there were some that... I wouldn't call a complete failure, but are not really a success. "Then HOW do I...