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Here are the three new Apple (AAPL) commercials trying to take a smack at the launch of Windows 7 (MSFT), the new operating system software from Microsoft.
The “Get a Mac” advertising features the PC and Mac guys, as usual, but are quite...
In a stunning one-two punch, Microsoft will announce separate nonexclusive deals today with both Facebook and Twitter to integrate their real-time feed of status updates into the Bing search service.
According to sources, Microsoft (MSFT) digital h...
According to numerous sources, Yahoo has also been shopping around Zimbra, the open-source email company it bought in late 2007 for $350 million.
Zimbra is only one of the many assets of Yahoo (YHOO) that are now on the block, including its personal...
In an unusually robust collaboration using Facebook Connect, the Huffington Post is launching a feature on Monday called “HuffPost Social News,” which lets readers create a personalized social networking-like news page on the Huffington P...
Multiple sources close to the situation said that the online search and advertising deal between Microsoft and Yahoo has been struck and will be announced within the next 24 hours.
While it is not clear if the actual papers have been inked, sources ...
While it might be a dream of publishers–hard hit by the digital tsunami and blaming Google for the crisis–Microsoft is not likely to fork over the big bucks they’d need for exclusively indexing their content.
“Microsoft isn’t the monopoly guy...
After AOL CEO Tim Armstrong unveiled the newly punctuated AOL logo–big A, little o, little l, period–last night, he got on the horn with BoomTown to chitty-chat about the change in image and, more pertinently, how it’s going on the road show to sell...
It’s well known that Google doesn’t do much in the way of marketing around its search service.
While you will catch advertising for the Chrome browser or for Android smartphones on the Web, given Google’s huge 70 percent market share in search, it...
BoomTown was intrigued when Mind-Your-Own Biz Stone, one of the co-founders of Twitter, penned a blog post yesterday about the microblogging service changing its prompting question.
Now, above the little Twitter box, it reads, “What’s Happening?” and...
BoomTown has learned that AOL is offering those who “volunteer” to leave the company now a departure package that ranges from three to nine months of pay, compared to one to four months for employees laid off in the first quarter of next year.
It’s a...