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Brains on Fire

Brains on Fire is a national naming and identity company based in Greenville, South Carolina. We create excitement about who you are and why you exist. This is our blog.
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On remembering how to dream

Oct 2, 2009
Sometimes asking right questions can make us miss the point. I love it when my parents share life lessons with me. They’ve taught me about insurance, relationships and...

Writing inspires thinking.

Nov 5, 2009
Scott, the name tag guy, gave me this great line awhile back. I use it often. “Writing is basis for the creation of all wealth.” Sorry, Scott I can’t remember who said that but I love it. Love it! Think about that sentence and let it sink in...

Dear Creatives, co-created tools are the ones that get implemented

Nov 4, 2009
Greg came back from a talk he gave a couple of weeks ago where he presented about bringing word of mouth marketing and identity development together. Having world-class designers in our midst (I’m not one of them, so I can brag on them, okay?), we’re...

Paranormal Word of Mouth

Nov 3, 2009
Another Halloween has come and gone and sadly with it goes the yearly bubble of scary movies. It was refreshing this year to see a surprise movie come forward “Paranormal Activity” and have huge success. A couple of us BOFers are wanna-be ghost...

Why You Don't Need Social Media Consultants

Nov 2, 2009
You can’t swing a tweet these days without hitting a social media consultant. Those kids are EVERYwhere. You can usually find them traveling in packs and holding events where they talk to one another and tell each other how great they are. Good times....

You Don't Know It All

Oct 30, 2009
This is a post to expand on Geno’s post last month. It’s okay. The world isn’t going to crumble if you don’t have the answer. Because you don’t have all the answers. And the beautiful thing is, you can always go find them. If you haven’t noticed by...

On remembering how to dream



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