Do you spend hours studying internet marketing but fail to spend enough time implementing what you've learned? In "Get Off Your Butt With the 25-25-50 Rule" Bob Bly makes the point that you have to spend at least 50% of your time implementing in order...

If you've been reading all the buzz about trust marketing, your head may be swimming with ideas on how to gain your prospective client's trust with marketing materials, but not know exactly how to implement it. In tuesday's post Internet Trust:...

How important is trust to online marketing? You do an internet search, and click on a website for a company you've never heard of. They may have some valuable products or services, but how do you know you can trust them to deliver what they claim they...

Wow!  The entries keep coming in - if you haven't submitted yours yet, please do it before 4pm eastern time today Nov. 2nd 2009: Here's What You'll Win: A 1 hour, one to one Business Sanity Strategy Session with me, (business coach and...

As the economy desperately tries to pull itself back-up, there's more bad news for small businesses:  Renewal rates for health insurance for small business have increased sharply over last year, an average of 15% or more than double last year's...