Chris over at CSS Tricks did a great screencast on how not to design a checkout process. There’s a pretty telling quote at the end, “if you run an e-commerce site, don’t do it like this.” The checkout in question is that of Navicat (they also has...

In this post we’ll be looking at how coupon codes (used synonymously here with promo and discount codes) can cause retailers to lose revenue. I’ll share some (hopefully) interesting trends that I’m seeing with a client I work with, and hopefully start...