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Conversation Marketing

Ruminations on the world of Internet marketing, by a grown-up. We won't use the word 'synergy' once, we promise.
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Google Personalized Search: A little FUD removal

Dec 16, 2009
A lot of folks are freaking out about Google's personalized search rollout to all users (even those who aren't logged in). I've heard quotes like: "Oh, great, now Google knows everything about my life." The fear: Personalized Search is based partly...

Internet marketing is an ecosystem: Join it.

Dec 15, 2009
Crows amaze me. They've turned survival into an art form. How? They don't fight the ecosystem - they join it. Watch Joshua Klein's TED talk on the subject if you want proof. Make sure you watch from minute 5:25-6:08. Crows learned to wait by the curb...

Kitten alert

Dec 14, 2009
I may not be able to summon sufficient grumpiness for a while. I came home today, and my family had gotten me 2 kittens as a surprise Hanukkah present: Better photos eventually when I can get them to stand still.

The 18 most abused phrases of 2009

Dec 14, 2009
Shoutout to LyndiT for pushing me to write this via Twitter. The year's not even over but we've already beaten the crap out of so many phrases I figured I'd better get started. So, in no particular order, here they are: Engagement. Marketing isn't...

I'm sick of quickies - a marketing rant

Dec 14, 2009
We're in a quickie culture, and I'm sick of it. Just once, I'd like to see a businessperson or marketer interested in building truly lasting wealth or a lasting organization. "Lasting" means "past my next bonus check" or, God forbid, "past my...


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