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Copywrite, Ink.

Words, concepts, and strategies.
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Going Savage: Thanksgiving

Nov 26, 2009
"I do not feel able to encourage your art. It revolts me and I do not understand it." — Roujon, director of Beaux-Art, to Paul Gaunguin In 1883, Paul Gauguin gave up his job as a successful stockbroker to free himself from the trappings of French...

Understanding Economics: Recessions Are Optional

Nov 25, 2009
On the day before Thanksgiving, the National Association for Business Economists predicted real growth in gross domestic product for 2010 would be 2.9 percent, up from its October forecast. The forecast is cautiously optimistic, even if the association...

Blacklisting Best Buy: When Ads Go Bad

Nov 24, 2009
Best Buy seems to have found more than it bargained for after it ran a national Black Friday advertisement inviting the world to celebrate Thanksgiving and Eid al-Adha. Eid al-Adha? In case you do not know, Eid al-Adha is a Muslim holiday, "Festival...

Stepping Backwards: Wellness & The Economy Study

Nov 23, 2009
According to a 2009 survey by Saatchi & Saatchi Wellness (SSW) on Wellness & The Economy, the current economic climate is having an adverse affect on wellness. Only 10 percent of the population feel wellness is related to being healthy, down from 47...

Frustrating Employees: American Airlines

Nov 20, 2009
It only took an hour for American Airlines to find and terminate Mr. X, a UX user experience architect working for the company, after he responded to a Web site critique offered up by Dustin Curtis, a designer who creates user interfaces and...


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