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Cowshed Productions

We produce visual content that appears online, on TV, in print and within companies. Find out more at wwww.cowshedproductions.co.uk
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As marketers do we need to practice what we preach?

Nov 22, 2009
Something that’s been discussed at length in the past, and is also a topic on the agenda for the forthcoming Bean Cast, is the whole issue of agencies practicing what they preach in terms of social media. So…it’s easy to rock up and recycle some stats...

Round of applause - a company that really believes in something

Nov 22, 2009
the rentoid.com manifesto View more presentations from sammartino. One of my personal inspirations when being one of the original team that set up Cow was Andy Law’s book ‘Open Minds.’    In it, Law talked about the creation of ad agency St Lukes...

No tech skills = out of a job as a creative?

Nov 22, 2009
Bob Knorpp of the Beancast (which I’m on tonight) alerted me to this statement by Yates Buckley of Unit 9, made to coincide with last week’s Creativity and Technology event at London’s Saatchi Gallery: “If you are a creative and don’t know about...

Research shows how much we love a blamestorm

Nov 22, 2009
If you see one person scapegoating someone else - even without reason - the chances are you will do so too. The research, by USC Marshall School of Business and Stanford University, show that the work blamestorm after something goes wrong is something...

European marketers to up online spend, but click throughs still poor

Nov 19, 2009
The European Interactive Advertising Association (EIAA) has published its Internet Barometer Report (via Marketing Charts), which shows that 83% of European marketers plan to up their online ad spend in 2010.   One in three (33%) organisations are...


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