Twitter and Linked In announced yesterday that they are integrating their platforms so that LinkedIn users can "amplify" their status updates to the Twittersphere, and Twitter users could feed their updates (hashtagged #in) into the professional...

You've probably already heard the news... after all, it IS No. 4 on Google Trends today, just under "katt williams arrested for burglary" and right above "brady smith." Google is betting big on mobile advertising, having just acquired mobile ad firm...

More from "The State of Search" panel at ad:tech NYC... Google spent a ton of time on the function of presenting multiple types of content (i.e., Video, Images, News, Blogs) from one search query... and now it's pulling that principle over to paid...

With search advertising predicted to hit $21 billion by 2012, everyone is jumping at the bit to find out exactly how the industry is going to take form: new products, innovations, strategy, etc. At "The State of Search" panel here at ad:tech NYC,...

Floating bits of wisdom from today's Media & Entertainment panels: On creating customized content for online channels: "Is it expensive? Yes. Not huge, but way more in proportion to the revenues. It's get better though, as soon as it scales." - John...