Part 3 of our Selling on Amazon series discusses Customer Experience Metrics and how they affect your ability to make money on Amazon. This article is the third in a series, following previous topics about Winning the Buy Box and Listing Your Products...

Welcome to Part 2 of our Selling on Amazon series. Previously we talked about how to compete with other Amazon retailers by winning the buy box for your products. Today, let's back up a little and discuss how to get your products onto Amazon in the...

So you've decided to hock your wares on Amazon.com? Amazon can be a great sales channel for retailers of many types of products, because they have BIG visibility, loyal customers with a perception of security behind the site, and a well-defined...

Cisco Adler, in his new eBook "The Landing Page Bible", offers an answer to the "Internet age"-old question of who controls a company's website: IT or Marketing. Rather than involve technical resources and attempt to revamp a section of the corporate...

Many Miva Merchant users are familiar with Chuck Lasker and the various ways he's been involved in the Miva community over the past several years. We caught up with him at the 2009 Miva Merchant conference to ask him ten questions about his new...