SignUp    Login
HomeTechnologyEntertainmentSportsBusinessHumorMore TopicsDirectorySubmit a Blog
Blog Detail
Drew's Marketing Minute
Random musings, ideas, and tips about marketing and branding in the world today.
Listed in: Marketing
Related Topics: advertising, business, marketing
Author: Drew McLellan
Related Blogs
previous blog next blog
9.4
excellent
based on editor's review
3 user reviews 9.6
recent postsrss feed
Posted on Monday July 21, 2008 at 07:41 PM
You can't attend a marketing conference or talk to anyone about their company's website without hearing the words "Search Engine Optimization" or SEO. But the truth is, many business owners or marketing professionals can't define what SEO is all about, beyond that when done well, it will result in an increase in ranking on Google. They also don't have any idea what factors contribute to SEO success...
Posted on Monday July 21, 2008 at 11:11 AM
I spent part of last week with a client team who is about to enter social media by launching a blog. They asked me what the most important thing they could do to ensure that their blog was a success. I said...anyone with a computer can launch a blog. Few are going to do it right. And few will still be blogging in 6 months. Why? The software is easy and in some cases, free. If not free -- then cheap...
Posted on Friday July 18, 2008 at 07:40 AM
Drew's Note: As I try to do every Friday, I'm pleased to bring you a guest post from yet another interesting thought leader who shares his insights via the blogosphere. So without further ado...Mark Nagurski. Enjoy! What Guinness can teach us about creating a brand. At the risk of death-by-cliché, as an Irishman I enjoy the odd tipple from time to time at my local pub, and often my libation of cho...
Posted on Thursday July 17, 2008 at 10:05 AM
Okay....how would you (or should you) blend these elements: Hip hop viral video ice cream the Colony Collapse Disorder that is plaguing the Western Bee population Haagen-Daz is doing a little cause marketing and they have mashed up those ingredients (think figuratively for those of you who went right for the blender visual) to try to create some buzz for the honey bees. In my post at Marketing Prof...
Posted on Wednesday July 16, 2008 at 12:48 AM
I had dinner with some friends the other night and I arrived first. After about 15 minutes of alone time, the waitress finally came over proceeded to tell me that they had over-filled her section and she was swamped. I assume that she told me this to explain why she had not stopped by until now. We didn't get great service as you might expect. But we did get an extra helping of TMI! Do you do this?...
Comments & Reviews: Show these reviews on your blog


Joel L.
9.7
excellent
  I have been reading Drew's blog for months. great stuff, well designed, also! Joel Libava The Franchise King Blog
Was this review helpful to you?
HelpfulNot UsefulReport Abuse
Posted 7/3/08 1:07 AM


eamon m.
9.7
excellent
  Drew's Marketing Minute is the blog that I read the most after Seth Godin and Copyblogger. I recommend Drew's Marketing Blog because it is: 1. Interesting 2. Useful 3. Enganging; plus he provides information and facts, not just opinions. Eamon of spotlightideas.co.uk and creativethinkjuice (background in advertising account planning and copywriting)
Was this review helpful to you?
HelpfulNot UsefulReport Abuse
Posted 4/27/08 1:04 AM


Edward D.
9.3
excellent
  Great blog. Ranks up there with Seth's.
Was this review helpful to you?
HelpfulNot UsefulReport Abuse
Posted 4/2/08 4:04 PM