I’ve written about measuring ROI in social media before, but I just found a great article on the subject on Mashable by Christina Warren. She points to a really fantastic presentation by Olivier Blanchard, which I will also use here: Olivier...

As we wind up for the Holiday Season on eBay, there is one thing that you can prepare for to optimize your eBay store for the New Year, if you haven’t done so already. Create Multiple Custom Store Categories It makes total sense! eBay lets you...

These days, our weekends are revolving around when the Bears game is on TV. I personally don’t really like watching the game, but I love hearing football on in the house on fall weekends. It totally gets me in the mood for colder weather. Weird, I...

Growing up in Chicago, it’s really, really hard to escape exposure to sports in any way, shape or form. In the summer, the Cubs were always on in the background. The Bulls were all the rage in my 20’s, back in the days of Michael Jordan and Dennis...

I’m on a roll this week with Thanksgiving crafts! Here’s a new roundup of links to turkey paper bag crafts – I have to say I think my favorite is the turkey luminaries! How pretty!!! Thanksgiving Turkey Luminary Cute Paper Bag Turkeys Brown Bag...