A blog dedicated to delivering news and insights on public relations, media relations, marketing and reputation management, while focusing on integrity, credibility, and authenticity.
Editor reviews are provided by professional editors who evaluate a blog based on the following criteria: Frequency of Updates, Relevance of Content, Site Design, and Writing Style.
On November 17, the Rochester Chapter of the American Marketing Association hosted a breakfast with David Berkowitz, Director of Emerging Media and Client Strategy at 360i, a digital marketing agency, as the keynote speaker. David shared his insights...
The New York Times published an interesting article yesterday titled, "As Coverage Wanes, Los Angeles Kings Hire Own Reporter." In response to the declining number of media outlets able to afford to send reporters out to cover stories, the Los Angeles...
