Gustav von Sydow on reactive advertising, social webshopping, start-up strategies, mesh networking, digital advertising, online media, and tech start-ups.
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On november 9 I’ll be speaking at Microsoft Innovate in Stockholm on how to create banners that does the job properly, both in terms of branding and/or direct response. The main idea, as always, is that the best way to improve ROI (however you define...
This is a post I made over at the Burt blog – it’s an update on Copybox and a quick rant about my feeling on creating ad tech vs. lightweight web apps, so I figured it might be relevant here aswell.
Last year we presented Copybox at Techcrunch50. But...
(This post is ripped from Burt’s blog. Make sure to check out the video from my presentation)
Update: The video from our presentation is up. Check it out here.
So last year we had a blast presenting at Techcrunch50, and earlier this year we had a...
Another year, another Techcrunch50. This year we didn’t present though, adding ourselves to the massive pile of fanboys.
Most companies presenting were very well polished, but still kind of dissappointment since, well I actually understood what most...
