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Hispanic Trending

Focused on Latino marketing and advertising. Discusses latest polls trends language advertising and marketing issues in the Latino American community.
Hispanic Trending Blog  
Listed in: Culture > Latino, Marketing > Advertising
Related Topics: advertising, business, culture, Latin America, Latino, society
Author: Juan Tornoe
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Infant care in U.S. a culture shock for immigrant women

May 20, 2009
May 17, 2009 By Sandra Baltazar Martínez For Blasa Rodríguez, raising her children in Chihuahua, Mexico, was in many ways easier than watching her daughter raise children here in the United...

Which Financial Services Do Blacks, Latinos Need?

May 19, 2009
May 19, 2009 By the DiversityIncBestPractices.com staff Black and Latino financial consumers remain "unbanked" and "underbanked" although use of financial services has increased, according to...

Hispanic Growth Not Reflected on US Olympic Squad

Aug 6, 2008
Hispanics have rapidly emerged as the largest minority group in the United States, comprising 15 percent of the population. But on the U.S. Olympic team assembling in China they are - for...

Why Social Media Marketing to Reach Hispanics?

Aug 3, 2008
There is a lot of talk about social media, user generated content, and Web 2.0. Marketing and outreach via social media to Hispanics is a very promising touchpoint.

An Overlooked Niche: Marketing To Hispanics Online

Nov 30, 1999
There is no doubt Hispanics are online. And for most of them, the Internet is about connecting with their friends and family and keeping in touch with the latest happenings in their world.

Arizona: Hispanics increase economic clout

Nov 19, 2009
November 18, 2009 By Ed Taylor The rapidly growing Hispanic community in Arizona is playing an increasing role in the economic and cultural life of the state, according to a study released Wednesday by the Arizona Hispanic Chamber of Commerce. The...

DOOH Effectively Reaches Latinos On The Go

Nov 19, 2009
November 19, 2009 by Rob Gorrie The 2010 Census is nearly complete, and all marketers are on the edge of their seat waiting to see how the pie will break out. But while we wait, we should be doing much more than sitting - we should be preparing, since...

Immigration Reform: The Phone Call Heard Around the Country

Nov 19, 2009
Nov 19, 2009 By Marcelo Ballvé Organizers described them as immigration reform "house parties."   Across the country last night, in churches, schools, immigrant support centers and private homes, backers of immigration reform gathered around...

Juan Tornoe: Hispanic Households and Consumer Durables 1998 - 2005

Nov 19, 2009
Today I received a press release from the Census Bureau with the header, "Homes with Cell Phones Nearly Double in First Half of Decade." You can thank them for sending me down this rabbit trail... "Inquiring minds wanted to know" not only how HH cell...

Latino population growth adds to House seats

Nov 18, 2009
Nov. 17, 2009 By Lee Davidson A new study says that six of the eight states that are expected to gain U.S. House seats from the 2010 Census — all except Utah and Georgia — would not receive them without recent population growth among Hispanics,...


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