Each night ESPN, NBA.com, and YouTube are flooded with clips of players soaring through the air for rim rocking dunks, buzzer beating three-pointers, and blocked shots that make your jaw drop in amazement...

How is it possible for a player to be considered among the Top 10 players ever, have the NBA's very logo designed after his silhouette, and still be undervalued? The answer to that conundrum lies with Jerry West, who in this writer's opinion was the...