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Innovation in Practice

Blogs about innovation in practice. List all corporate practicioners, teachers, researchers, and writers on innovation and marketing. Discuss Task unification how it works in an existing resources.
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The LAB: Innovating Your Wallet Using S.I.T. (December 2009)

Dec 7, 2009
Innovation puts cash in your wallet.  But what about the wallet itself?  For this month's LAB, we will apply the corporate innovation method, S.I.T., to create new and useful concepts for the wallet. Wallets are the most personal items we own. ...

Innovation Sighting: Social Innovation Using S.I.T.

Nov 30, 2009
How do you get people to be more socially responsible?  Here is an example* that demonstrates the use of Task Unification, a template from the corporate innovation method called S.I.T.: To use Task Unification, we assign an additional...

The LAB: Creating Mobile Products with the Division Template (November 2009)

Nov 23, 2009
Mobility is a good thing.  As mobility increases, so does our standard of living.  Mobility expands job opportunities, enriches our personal life, and boosts prosperity.   For nations, mobility expands trade, creates wealth, and makes countries...

Academic Focus: University of Michigan

Nov 16, 2009
Once you develop the capability to generate ideas, you need a rigorous approach to managing innovation within the context of your company's culture.  For that, Professor Jeff DeGraff's Competing Values Framework (CVF) is the best-in-class approach. ...

Innovation Sighting: Smart Floors Using Attribute Dependency

Nov 9, 2009
In a world where gravity is ever present, floors are essential.  We spend most of our waking hours standing or walking on them.  But we tend to ignore them.  That is a pity given the nearly constant contact we have with them.  What if the floor...


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