Casts an academic’s eye over the goings on in the business world, typically (but not always) in the international arena. Reflects thoughts and research of Andre Sammartino at University of Melbourne in Australia.
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The very first post on this Blog was back in July, and discussed reports that Aussie supermarket giant Woolworths was contemplating an entry into the Indian grocery arena. It seems talks continue. Reports out of India earlier this week claimed that...
The take-up speed of new technology or products is an important issue for any firm involved in innovation-driven industries.
We typically argue in the early stage of industry or product life cycles firms will battle it out to produce the dominant...
My recent post regarding Starbucks’ potentially damaging shift into the packaged coffee market (see it here), has got me thinking about such issues more generally. In particular, I have been contemplating a couple of prominent Aussie examples.
The...
I’m a little swamped with teaching commitments (and a head cold) at the moment, so you haven’t been hearing much from me. I still have time to read an occasional blog however, and I was charmed by this one from the Airport Economist, Tim Harcourt.
He...
I don’t use this blog enough to promote my research output. So I thought I’d draw your attention to a book chapter/paper that recently hit the streets:
Elizabeth Maitland & Andre Sammartino (2009) ‘Subsidiaries in Motion: Assessing the impact of...
This story regarding Starbucks’ launch of an instant coffee brand (Via) is rather concerning. In particular, this quote regarding a ‘taste challenge’:
“The initial commercials will promote a “taste challenge” that will take place at Starbucks stores...