"... seniors were more likely than any other age group to conduct e-commerce activities." This report documents the potential for businesses trying to reach persons over 64 as part of their pool of prospects. Often, the focus of attention is on...

 "Nearly six in 10 of all the bloggers surveyed said they were better known in their industry because of their blog..." Blogging is showing a very high success rate in improving the visibility of a business, for those who use it as a tool for that...

"More than three-quarters of US small-business executives surveyed did not find social networks helpful for generating leads or expanding their business." This chart from a recent study shows that social media are not helping small businesses very...

"To improve results, the study recommended the use of dynamic landing pages, so that “users who click through find content, images, messages and offers that are customized and highly relevant to them.”" This report always focuses on advertising...

"Research has shown that display ad exposure can lift consumer response to paid search." This research refers to paid search activity, but it seems fair to assume that organic search activity would be influenced in the same way. The point to take away...