BL Ochman wrote this piece in one of the advertising trades titled, "10 reasons your company shoudn't blog" and specifically references requests for CEO blogs within this corporate category.

CNN's recent merchandising experiment, mashing up headlines and T-shirts reopens a very interesting conversation about whether or not (and if so, how) marketing efforts can be monetized.

I've written about Apple fairly often (both on the blog and in my book, Join the Conversation). For the most part, I'm more often critical than complimentary, based on what I think is a very one-sided...

Think about this: if CNN et al could be suckered into the Balloon Boy hoax, what else have they been fooled into in the past? At times like these, I'm glad I'm not a journalist and just a lowly blogger... Thank you to HP for sponsoring this...

Two great community-driven crowdsourcing projects, which you should support: The 3Six5 Project and Age of Conversation 3. Plus a little rant against affected A-listers. Thank you to HP for sponsoring this show and thank YOU for all your purchases as...

My latest Adweek column is up. It's titled, "2009: The Year of Nothing" and I think it is pretty self-explanatory. Here's the full text of the article, which deals with the lack of innovation and experimentation in a "down" year and challenges us...

Brands need to anticipate both good reaction and bad backlash and they need to stay the course, unless of course they're dumb enough to walk into blogger or twitterstorms without a clue as to what to expect. #pepsifail Thank you to HP for sponsoring...

Conde Nast shutter Gourmet and Modern Bride magazines. Evening Standard is now free. It's not going to get better people (unless of course they get on Twitter). Perhaps I wasn't that far off in JJTV #47. Thank you to HP for sponsoring this show and...