How to exploit the web. A web design and online marketing resource. Leverage comes from the mind of Michael Rolph, an Internet marketing strategist, entrepreneur, and startup veteran in San Francisco, CA. Michael is the director of the web design agency Wheel Media.
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It might seem counterintuitive at first, but it may be that one of the best marketing approaches might be producing content that isn't directly related to your company.
"Zappos, for instance, operates
blogs and posts third-party content...
Q309 is a valuable keyword - so valuable, in fact, that it's going for nearly a hundred dollars a click. The article on MediaPost.net mentions a few other high-priced keywords as well.
If you're not familiar with the pay-per-click (PPC)...
Here's an interesting new social networking service: Foursquare.
In this article on nytimes.com, it's described as "planned serendipity." It's a pretty cool concept - apparently a user would be able to sign into foursquare.com, and he'd be able to see...
New Jersey payroll firm ADP tracks job gain or loss by firms of
different sizes, and they recently said that among companies with fewer than 50 employees, job losses are the smallest they've been since July of last year. And more good news from...
