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In yet another list this time from ShopSmart, magazine the publisher of Consumer Reports, the best (and worst) products of 2009 are revealed. The list contains a number of Private Brand standouts with Target, Costco and Amazon each getting a mention....
The end of the year brings a torrent of lists and predictions as a food TV fan this list naturally caught my eye. To then discover the Private Brand is featured in the “More in Store” is truly exciting. This is a great list and every retailer in...
The Instore Marketing Institute has published a field report on Whole Foods Market. The report details the instore marketing efforts of the retailer including a variety of signs to present messages about saving time, money and the environment by...
Film director Guy Ritchie and fashion designer Paul Smith were the inspiration behind the new designs for the Sainsbury Classic British Private Brand meals created by the English design firm Blue Marlin.
The new packaging was designed to appeal to the...
Many Hispanic shoppers are buying more private brand products, a trend expected to continue in the future based on research by the Food Marketing Institute (FMI) Private Brands Group presented in the report Se Habla Isn’t Enough: Private Brands Among...