NewDigitalCafé is about redefining media, mobility, and consumer markets. It was founded by Randy Giusto, a leading technology industry analyst and executive, previously IDC's GVP and GM of Consumer, Digital and Social Media, Mobility, and Computing.
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Source: Narragansett Beer
Fremium is becoming an increasingly adopted business model today as it’s becoming popular to give things away for free as a marketing strategy to gain new customers. The strategy of free is not new. Companies have been giving...
Just when you thought it was safe to shop the day after Thanksgiving, known as Black Friday, Adbusters.org is promoting “Buy Nothing Day.” Calling it a 24-hour moratorium on consumer spending on November 27th in the US and November 28th in Europe and...
Well, I was quite surprised that the folks over at TechCrunch today took some interesting data from AdMob and blew it up into something it clearly is not! In the post “Apple and Android Now Make Up 75 Percent of U.S. Smartphone Web Traffic” TechCrunch...
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It’s pretty evident that the advertising, public relations, and marketing worlds have been turned on their heads during the current economic crisis. The growth in digital and social media occurring at the same time is changing the way...
