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Presto Vivace Blog

PR, marketing, communications, and Potomac area technology by Alice Marshall of Presto Vivace, Inc.
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Adobe GUI FAIL

Dec 9, 2009
Simply blacking out information in a Portable Document Format file won't keep data from prying eyes. TSA officials posted what they thought was a redacted version of the TSA's airport security operating manual on a Web site used by private contractors...

Great moments in timing

Dec 3, 2009
sponsorship placeAd2(commercialNode,'120x90',false,'') The cover line: "10 Tips Obama Can Take From Tiger." You have to feel for the editors of Golf Digest. Under normal circumstances this would be a fine article for a golf...

A pyrrhic victory for the financial sector

Dec 3, 2009
The return of the plutocrats So the plutocrats, it seems are going to win. They had a nasty couple of years, by plutocrat standards, and in a handful of companies operating under de facto state control they don’t quite have the free rein they would...

Happy Thanksgiving

Nov 25, 2009
Bernman Fine Art

The difference between telling and showing

Nov 24, 2009
This post is a text book example of how not to write a post for a public affairs blog. Americans are bombarded with the world is going to end rhetoric. In order to be credible you need to show rather than tell. In the case of net neutrality, you need...


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