Explore the theories, strategies, and tactics that contribute to extraordinary innovation in new product development and launch. Discuss the interdisciplinary factors that contribute to product launch success. Blog and podcasts produced by Mark A Hart, NPDP and founder of OpLaunch.
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In the conclusion of the 10-part series on Detrimental Connotations in New Product Development - Collaboration, opportunities for collaboration are explored. Opportunities for collaboration include the following interactions:
Between individual...
This post explores the phrase 'breaking down the silos' and presents alternative strategies that include the concepts of refactoring, networking, neural networks, and complex adaptive systems to improve the effectiveness of new product development...
The phrase "I will know it when I see it" is explored in Part 9/10 of the Detrimental Connotations in New Product Development (NPD) series at the PDMA blog.
Under ideal NPD conditions, members of the development team do their best to ensure that an...
Best Practice is covered in Part 8 of the Detrimental Connotations in New Product Development 10-part October series at the PDMA blog.
The post begins with a review of the PDMA definitions of Best Practice and Benchmarking. Next, the caveat of...
Part 7 of my Detrimental Connotations in New Product Development series has been posted on the PDMA blog. This segment explores the team's investment in plans, activities, checklists, and events associated with product launch in the hope of validating...
