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Prof. E.

Mass communication, (multi)media, methodology, and much, much more!
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Tiger's Public Transgressions

Dec 4, 2009
Many of us wish this story would just go away, but it won’t…so here are a few lessons for students of the media. #1: ALL celebrity endorsement deals come with some risk. If you had asked executives at Nike, Gatorade, etc. whether there was risk...

Breaking News about Tiger Woods

Dec 2, 2009
I was going to write a few words about the fiasco that has been news coverage of the Tiger Woods vehicular accident, but then I found this clip from Jon Stewart…and really, there’s no way to top this. see:...

One more about Accuracy…for now

Oct 26, 2009
Okay, I don’t want to beat a dead horse or overstay my time on this particular soapbox, but here’s one more article (this one from the AP) that raises serious concerns about recent misfires in major media coverage. The following quote, from the end of...

Balloon Boy Makes My Point

Oct 21, 2009
When I posted my blog entry about accuracy in the media last week, it was the day before the Balloon Boy story broke. Since then we’ve been served a non-stop drama that started with a young child at risk, progressed to a possible media hoax, and...

Accuracy of News Media

Oct 16, 2009
One of the most sacred tenets of journalism is under fire. Recent surveys point to disturbing trends with regard to perceived accuracy and demand for accuracy from our news media. According to recent findings by the Pew Research Center for the People...


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