I want to learn something of interest and/or value from any blog, but particularly from those of a public relations or marketing bent, which are the fields I work in. But there are a plethora of these sorts of blogs out in the wilds of the web, so I...

Social media is a double-edged sword for crisis communication. On the one hand, it allows issues to be identified, monitored and managed extremely quickly. It also allows for real-time interaction with stakeholders, providing a mechanism through which...

There are multiple benefits to being a member of an industry association. And not just for yourself. Being a member also benefits your professional peers – especially those who are less experienced – and the (relevant) profession...

As I continually emphasise, public relations is both a positive social force and a facilitator for helping positive social forces take place. Climate change is a perfect example of how public relations can make, and help make, a positive difference to...

Too many public relations folk focus, and rely, on their traditional bread and butter approach to public relations, such as media relations. Even worse, many of us do not think laterally enough about the range of weapons in our arsenal that we can use...