The term “User Generated Content,” often abbreviated as “UGC,” covers a fairly broad range of the words and pictures, images and videos and sounds that you see and hear on the Web. One thing that tends to distinguish “User Generated Content” from...

Imagine that a number of people use Google to perform a search for “orange,” and then “banana,” and then “pineapple” and then choose the web page “http://www.example.com/fruit.htm” in the search results they see. Now imagine that Google looks at the...

When I was fairly young, my family picked up roots and moved from New Jersey to Ohio. As a six-year-old, it was quite a culture shock. I remember how much more slowly people talked in the great Mid-West, how polite they were, and how they had funny...

Some of the visitors to search engines are people looking for information. Other visitors may have other purposes for visiting search engines, and might not even be humans. Instead, those automated visitors may be attempting to check rankings of...

When visitors to search engines use abbreviations or expand abbreviations in their searches, it’s possible that they might be missing out on some pages worth visiting. For example, use Yahoo to search for