A multi-author blog about small business marketing and branding. Learn how to better market and brand your small business by hearing about the experiences from other small business owners like you.
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People buy for a number of reasons. We buy because we like the personality behind a product or company. We buy because the product or service taps into an emotional need and we buy because...
As business and technology get more and more complicated, consulting is a booming industry. It seems like every day you hear about someone who made a fortune online by consulting. But what is a consultant?
If you say you’re a doctor, a...
A Winner Brand is an enviable place to be. It ignites a favorable reaction to all who come in contact with it you. The Winner Brand can be a company, a product a person, or a place. The Winner...
Thousands of people struggle to publish a website on the web every day.
Some want to make millions overnight while others want to start a legitimate home based business. Still others want to just...
They’re never going to buy you’re the expert.
Here’s the thing, you really are an expert in your field, but here’s the rub - YOU don’t believe it. If you don’t believe in yourself ,...
Well, that’s it! This is our last day and today we’re wrapping it all up here for the Brand Booster 21 Series. We have gained so much from this experience and truly hope it’s helped you think more about your brand and how you will develop your brand in...
Public speaking for me was quite a hurtle. I knew this was a very effective way to promote my brand but the idea of it made my palms sweat. The first time I did it I spoke to a group of about 50 business woman. I was received well but they were not...
Getting one on one with the customers is very important. You need to talk to the customers and let them know that you are there for them if they have questions and that you really exist. Companies need representatives of a business so they are...
First off, you can’t build your expert profile unless you believe in yourself first. If you don’t believe yourself to be an expert, then we have to end right here.
But, let’s face it. You know your stuff and you’ve been making a living for some time...
How would you like to own your very own audience and market to them rather inexpensively? Well html marketing will resonate nicely with you. It all hinges around having a reasonable op-in email list. This list is your niche audience. Using graphic...
I have been a periodic reader of Small Business Branding for a few years and think it is a great resource for quality information on marketing and other business advice.
