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When I got home Thursday, I had a package waiting. It was from Andy Sernovitz, the Word-Of-Mouth guru. Andy has invited me to speak at a one day event he’s putting on in Chicago Dec. 16 called, “Word of Mouth Supergeniuses.” You can learn more on the...
I’ve been pondering the value and validity of the term “friend” lately. Until a few years ago, we all probably had a couple hundred friends, give or take. Social networking not only incrementalized that number, but changed the definition of the word...
When businesses are looking for social media monitoring services these days, they normally hone in on two or three capabilities. Because Facebook is this year’s blog, monitoring messages on the platform is a big one. While all social media monitoring...
A crowd of 80 or so attended yesterday’s social media boot camp hosted by the Kentucky chapter of the International Association of Business Communicators (IABC) and the Social Media Club Louisville. I was honored to serve as one of the presenters along...
We’re starting to see an interesting by-product of cool social media tools emerge: Research pulled from user data. One such effort, a new study released by SocialTwist, makers of the content share widget Tell-A-Friend, reveals some interesting facts...