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Social Media Explorer
Devoted to discussion and review of social media sites, issues and topics.
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Posted on Tuesday July 8, 2008 at 05:00 AM
I loathe a good meme. Actually, I loathe memes in general, but the cadence is off without the word "good" in the previous sentence. Certainly, if they do something constructive, like Kami Huyse's "Thanks for the Influence" one, I'm game, but to tell stories about yourself or list your favorites always seems very high school [...]...
Welcome to Part 3 of a 4 part series on getting your organization acclimated to and actively involved in social media. In earlier posts, we talked about setting the stage for social media participation, and writing an effective RFP. This time around, we're going to examine another key aspect of intentional, strategic social media participation: [...]...
Posted on Wednesday July 2, 2008 at 12:20 PM
"Social media influencers are not celebrities." Jason said it last week, and at least a couple of people repeated it in the comments. Except…they kind of are (sorry, Jason!) True, the paparazzi aren't chasing Scoble, Arrington, et. al. around Silicon Valley. (Aside:  although that would make a fairly awesome humor video…)  But in their sphere of influence, they've [...]...
Posted on Monday June 30, 2008 at 05:00 AM
Well, after Jason's last emotion-charged post, I'm afraid this one is going to seem a bit tame by comparison.  However, I'm going to press on and deliver part 2 to this series. Last week, we talked about figuring out where Social Media fits in your overall communications and marketing strategy, including determining how deeply your organization [...]...
Posted on Friday June 27, 2008 at 05:00 AM
Image by jdlasica via Flickr Author's Note: This is a rant post derived on the eve of a week-long vacation which should tell you something about my energy level and mindset. I'm not trying to offend anyone, but I needed to get some of this off my chest so I could unplug (sans Twitter, of course) [...]...
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