Not only are vegetable based inks (soybeans) more environmentally friendly, but they also offer some additional benefits. Here are some stats about vegetable based inks that we thought you might find interesting:

We haven’t written a “green” post in a pretty long time, so we felt one was due. This green post will be about the argument that direct mail is bad for the environment because it requires so many trees. But we’re going to take...

Standard size sheets were not created for the envelope industry. As a result, many envelope vendors use sheeters (a machine) to convert rolls of paper into the most efficient sheet size possible. For paper that does not come in rolls, ask your...

The November 2009 issue of our ‘Sample of the Month’ direct mail case study features our client Tricycle Magazine and their test of a triple postcard with tipped-in BRE versus a standard multi-component #10 control package. Tricycle worked with...

Have you heard about offset printing services, but you’re not really clear as to what offset printing is exactly? This blog post will help educate you on today’s most popular printing process.   In a nutshell, offset printing is where an image is...

We’ve got a new video to share with you about self-mailers and BRE’s. And this one is special because not only is it a Halloween edition, but we also added a blooper reel at the end. The bloopers will hopefully add a somewhat funny element to our...

We’re back from the DMA09 conference in San Diego, CA. Here’s a picture of us at our booth: Expectations We went to the show with very low expectations because of the economy and travel budgets being cut. But we left happy because the energy in the...