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The Copywriting Maven

A copywriter shares tips, techniques, reviews & cranky commentary.
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14 Users are Following

8.5
great
based on editor's review
1 user review 9.5


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Mailbox Status Report: Where Did All My Junkmail Go?

Nov 1, 2008
Not only do I play a direct marketer in real life, I’m also a direct marketing consumer and have been forever. By now I should be swimming in catalogs and sorts of B2C and B2B direct mail offers, at home as well as my biz box.

Do I Cook or Clean with This? Designing Labels that Match Consumer Expectation

Jul 7, 2008
I’ve been swamped by client work, still mourning George Carlin, and decided to enjoy a few days off with the hubby and family), hence the extra days of silence from your favorite Maven.

MavenTweets for 2009-12-25

Dec 25, 2009
RT @sengineland Do You Know What Your Customers Say About Your Business? http://bit.ly/6NUqoS # Just back from grocery store. Walked thru 'seasonal' aisle. Valentine candy is already out. Get your sugar hearts now. # 15 Best Places for Designers to Get...

MavenTweets for 2009-12-24

Dec 24, 2009
5 Things On My B2B Wishlist For 2010 – http://bit.ly/8mcQ4E # My head is exploding! apophenia: spectacle at Web2.0 Expo… from my perspective – http://bit.ly/6Hklmg # Social Media Today | Advancing the Discussion of Social Media & ROI –...

Merry, Merry from the Maven

Dec 24, 2009
photo credit: kevindooley “If you can’t be thankful for what you receive, be thankful for what you escape.” – Unknown Wishing you and yours a Merry, Merry. I’ll be seeing you – and you know who ‘you’ are – at the dim sum buffet and Avatar...

MavenTweets for 2009-12-23

Dec 23, 2009
AltaVista Irrelevant? Not to Other Search Engines – PC World – http://bit.ly/5mBbFp # Why can't a man be more like a woman? http://ow.ly/OIw1 # RT @sengineland Choose Your Paid Search Landing Pages Wisely http://bit.ly/6vZn90 # Reading: "Clash of the...

My Words, Their Byline – Maven Loses Her Ghost Blogging V-Card

Dec 23, 2009
photo credit: zoonabar” … but will you love me tomorrow?” I spent part of the past weekend crafting my first ghost blog post for a tech start-up client. Believe it or not, I have never (ever!) written a single word under someone else’s photo and...

Mailbox Status Report: Where Did All My Junkmail Go?


Do I Cook or Clean with This? Designing Labels that Match Consumer Expectation



Comments & Reviews:


Tom C.
9.5
excellent
  An insider's look at the freelance copywriting life, written smartly by a real pro.
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Posted 3/27/08 6:03 PM