Record Attendance and so Many Brands Attendance: 480+ Marketing and Communications pros from major brands, agencies, technology/solution providers. We have moved past a group of 'evangelists' into a active membership of experts with substantial...

After the first day of FDA Hearings, WOMMA, Ogilvy and LiveWorld held a tweetup at Ogilvy with WOMMA's legal counsel, Tony DiResta. Tony guided WOMMA through our work that led to the recent FTC Guidelines on Endorsements and Testimonials. He's also...

I attended most of the the two day FDA Hearings on use of the Internet and Social Media and was pleasantly surprised. The agenda was jam-packed. It was like speed-dating or some other rapid-fire challenge. While I was skeptical of the format and...

The FDA "socal media" Hearings are going on all day today and tomorrow. Packed agenda - 60+ speakers including Ogilvy and WOMMA. You can watch it live here from the FDA.

WOMMA and Ogilvy will be presenting at the FDA "Social Media" hearings this week in Washington DC. I will be speaking on behalf of WOMMA in my role as President of the Board. Rohit Bhargava will be presenting on behalf of Ogilvy in his role...