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The Homa Files

Professor Ken Homa, Georgetown University
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Now, this is funny … Jon Stewart on counting jobs saved or created.

Dec 11, 2009
I haven’t been a big Jon Stewart fan, but he may have started to win me over with this clip. WARNING: for mature audiences. click picture or link below to view http://vodpod.com/watch/2655813-the-daily-show-with-jon-stewartamerican-idle?pod=

Got Blue Cross – Blue Shield? … Then get out your wallet if ObamaCare passes.

Dec 11, 2009
TakeAway: Another study predicts higher insurance prices.  The culprit: adverse selection. * * * * * Excerpted from WSJ: Blue Cross Blue Patients, Dec 5, 2009 The Blue Cross Blue Shield Association has found that premiums in the individual market...

Google: potentially a great tactic, almost always a poor strategy

Dec 11, 2009
Key Takeaway: As a brand manager, your marketing mix will most always consist of an online strategy. A simple solution may be to maximize your brand’s visibility on Google. While this may be a successful tactic, it should not represent the entire...

Oh my god, am I becoming a populist? … I'm ok on raising a tax.

Dec 10, 2009
The punch lines:  (1) “The House raises taxes on carried interest” (2) Obama says “we’re proposing a complete elimination of capital gains taxes on small business investment” for one year. * * * * * Ken’s Take: (1) Oh, those poor private equity...

Just consider it tough love …

Dec 10, 2009
Anti-ObamaCare groups have started running ads in swing states (Louisiana, Arkansas, Maine) targeted at healthy young adults who currently choose to self-insure for healthcare — that is, they realize that healthcare insurance is — for them — way most...


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