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Previously I posted about the truly pitiful click through rates for ads that are seen on the iPhone - 0.3%. Not good news for marketers as the UK's OFCOM (the equivalent of the FCC), found that mobiles, and not the Internet via PCs, is now the second...
AdAge has a piece showing that the banner ad is now 15 years old, where Frank D'Angelo talks about how his agency, part of Euro RSCG, was the 1st to try out the new medium on Hotwired.com (a then offshoot of Wired).
The first display ads were...
This survey dates from June, but I've included it in case you missed it first time around, as I did.
While preparing for an interview with Rosalie Marshall of V3, I was looking for data to support the fact that a) People tweet about brands -...
Mobile Abilities MapView more documents from Helge Tennø.
"Let’s face it, the Internet was designed for the PC. The Internet is not designed for the iPhone." (Microsoft chief Steve Ballmer)
Yep, that would be right Steve. In fact, maybe...
The final installment of Technorati's State of the Blogosphere survey from last week looked at the micro-blogging service Twitter. In particular, Technorati wanted to find out what use bloggers make of Twitter, and if they don't use it, why...
