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Thoughtspurs

Observations by David MacGregor, a New Zealand based media and advertising commentator.
Thoughtspurs Blog  
Listed in: Entertainment > Pop Culture, Personal Blogs
Related Topics: advertising, culture, ideas, innovation, marketing, politics
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Author: David MacGregor
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Just the Facts Ma'am

Nov 30, 1999
There is a saying that: if you torture statistics for long enough they will confess to anything. So, here is a statistics torte...

Nov 30, 1999

Nov 30, 1999

Media has always been social

Dec 2, 2009
I participate in a new blog about social media. One of my fellow contributors (and the founder of the project) Justin Flitter left a video post which demanded a reply. I have concerns that the novelty of 'social media' is overwhelming common sense...

How TCHO built its brand

Nov 15, 2009
How do you build a chocolate brand? from edenspiekermann_ on Vimeo. Building brands takes time. Nice designs and packaging don't automatically constitute a brand. It really does depend on people forming a relationship with the product that,...

Procrastination…if you have a spare 4" 16'…

Nov 8, 2009
Love this video on a subject near and dear to my heart.Meant to post it earlier, but I just never got around to it. I wonder what strategies you employ to break out of inertia like writer's block? I have always found that, sometimes, just starting to...

Bob Garfield - The Chaos Scenario redux

Oct 26, 2009
The Chaos Scenario from Greg Stielstra on Vimeo. I have just finished reading Bob Garfield's book The Chaos Scenario. Garfield has long been the ad critic for Advertising Age magazine. The thesis of the book is that the digital era has decimated...

Pink Floyd's Dark Side of the Moon…illuminated.

Oct 26, 2009
I used to lie in bed in the dark listening to Pink Floyd's Dark Side of the Moon through my headphones, marveling at the stereo effects (those were the days…revealing my age). I rather like this clip of a recreation of the album art in real life....


Just the Facts Ma'am



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