Longmire and Company’s area of impact for colleges and universities is at the low end of the recruiting funnel, where prospective students make their intellectual and emotional commitments in the college selection process.
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The economy and technology force college enrollment offices to change tactics. Measuring and managing student commitment to an institution becomes increasingly important....
October is a key month for prospective students and their parents to set foot on campus and take it all in. The most successful campus visits are the ones that appeal to all SIX senses.
