Before you spend one penny on an AdWords campaign – take a walk with me – a customer – through the whole “searching for a product or service” on the internet. Yesterday – my clothes dryer quit working.  While draping my clothes over the railing of...

In Business Building Strategy: The most important question of all…, I suggested that the word”why” can turn a simple complaint into an essential business building strategy question.  Sometimes – a series of very mystifying actions can have their...

When you’re building a business – there’s a lot of questions that need to be answered.  Dr. Jean Murray says there are 10,000 questions you’ll have to answer as you start your business.  While I never stopped to count them all – I think she’s...

I’ve been doing a lot of individual work with clients and a phrase I’ve been using a LOT lately is…. “What are you willing to do to get their money?” It’s easy to blame those idiot customers for not being smart enough or willing to work hard enough to...

One of my clients contacted me last week and told me she’s selling her turnkey online training business.  If you’re a believer in the value of training – and if you’re willing to devote yourself full time to this business – this may be the opportunity...