Alan Bleiweiss posted an article on Search Marketing Wisdom - Feb 6, 2012, 2:43 pm
Recently I made the trek to the Great White North to attend and share my thoughts at MediaBistro’s Socialize Conference in Toronto, Ontario.  If you have ever wanted to soak up some serious social media wisdom from the best minds in the business but find the huge conferences a little off-putting,...
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Alan Bleiweiss posted an article on Search Marketing Wisdom - Jul 18, 2011, 9:36 am
It’s funny how life takes us on a path of learning and growth that is sometimes blessed and sometimes feels cursed.  In reality, whether we understand that it’s all blessed, comes down to how we choose to perceive what’s in front of us, and what in that, we choose to learn from, or leave...
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Alan Bleiweiss posted an article on Search Marketing Wisdom - Jun 20, 2011, 11:54 am
I had the privilege to participate as a panelist on the Google Survivor Tips panel during SMX Advanced in Seattle this year.  The presentation was centered around how to address the fact that your site is vulnerable to the Google roller coaster – most recently of course, as seen in the Panda ...
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Alan Bleiweiss posted an article on Search Marketing Wisdom - Jun 14, 2011, 2:06 pm
Earlier today, Google held a live stream webcast where they announced several innovations that will help users experience a more enjoyable search process. I watched the event live, and tweeted snippets from the event, so I figured I’d post them here for those of you who weren’t able to watch, o...
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Alan Bleiweiss posted an article on Search Marketing Wisdom - Jun 11, 2011, 12:06 pm
Update (3 hours after initial post) Manu Sporny, W3C’s Chair of the RDFa group, read this article and provides a great response in the comment thread, to which I responded. So be sure to read the comments after reading the article. ________________________________________________ In an ideal w...
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Alan Bleiweiss posted an article on Search Marketing Wisdom - May 17, 2011, 4:49 pm
So you’re an independent consultant – or you’re thinking about becoming one.  Maybe you’ve known all along that it’s your path.  Or maybe the economy has taken its toll and you’re either tired of working for someone else for far less than you need to live on, or you lost your job at so...
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Alan Bleiweiss posted an article on Search Marketing Wisdom - Apr 26, 2011, 5:00 pm
If your site was negatively impacted by the Google Panda/Farmer update, or if you’re concerned that your site will be next as Google works to clean up their index, or if you just want to know how you can just focus on your business and not even care if Google goes down in flames, you’ll want to ...
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Alan Bleiweiss posted an article on Search Marketing Wisdom - Apr 25, 2011, 5:51 pm
Here they are – the list of winners of the Great Internet Marketing Giveaway of 2011!   Name Prize Amanda Gordon The Last Original Idea Heather B. Mobile Marketing: Finding Your customers No Matter Where They Are Kelly Sheppard Mobile Marketing: Finding Your customers No Matter Where They Are J...
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Alan Bleiweiss posted an article on Search Marketing Wisdom - Mar 30, 2011, 3:35 pm
Wow.  Just Wow. SEOMoz recently conducted their latest “ranking factor” survey and I had the pleasure to participate – can’t wait to see the results.  But one of the concepts in the survey asked whether social sentiment would be a factor in search results in 2011, and if so, how much.  A...
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Alan Bleiweiss posted an article on Search Marketing Wisdom - Mar 14, 2011, 9:01 am
As a Community Manager, an expert in all things social, what do you look for in people you choose to follow on Twitter? What qualities constitute a Twitizen of high quality worthy of taking up time and space in your personal Twitterverse? Is a person with a huge following truly an influencer? Gra...
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Alan Bleiweiss posted an article on Search Marketing Wisdom - Feb 24, 2011, 12:35 pm
The buzz continues to swirl throughout the search industry since the JCPenney nonsense, and on the heels of that maelstrom, the Forbes penalty for selling links, and then most recently, Overstock was nailed. This week Lisa Barone added her take on the topic – approaching it by providing tips for ...
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Alan Bleiweiss posted an article on Search Marketing Wisdom - Feb 14, 2011, 3:59 pm
Recently, Ben Cook tweeted a link to an interesting infographic for employers. It posed the big question: Does money motivate? Of course, I scream ‘hell no’ to myself.  Well, when you look at the infographic, it says money does motivate a certain percentage, but it also says achievement, the d...
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Alan Bleiweiss posted an article on Search Marketing Wisdom - Feb 14, 2011, 1:29 pm
After I wrote my own article this weekend chiming in on the JCPenney paid links fiasco, and I got a flood of comments on the matter, I wrote an email to Darcie Brossart, VP, Corporate Communications at JCPenney inviting her to read my article.  Ms. Brossart was the spokesperson quoted in that origi...
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Alan Bleiweiss posted an article on Search Marketing Wisdom - Feb 12, 2011, 8:12 pm
UPDATE 2/14/2011 Yesterday I wrote an email to Darcie Brossart, the official spokesperson who was referred to in the original NYT article on the JCPenney link fiasco, inviting her to read my article.  She sent me an email this morning in response, with a bit of insight into the JCP SEO currently i...
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Alan Bleiweiss posted an article on Search Marketing Wisdom - Jan 19, 2011, 8:57 am
Yes, I titled this post “Black Magic SEO”, not “Black Hat SEO”.  Because even black hat SEO shouldn’t be sullied by the likes of “techniques” and “methods” that I for one hope to one day see be completely eradicated from the face of the SEO community. I’m talking about ways peo...
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Alan Bleiweiss posted an article on Search Marketing Wisdom - Jan 5, 2011, 8:19 am
UPDATE April 16th, 2011 The contest is now officially closed! Stay tuned for an announcement about who won.  Thank you all for making it a huge success! _________________________________________________________________ Are you envious of all the people who win prizes yet you never do?  Would yo...
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Alan Bleiweiss posted an article on Search Marketing Wisdom - Jan 4, 2011, 3:29 pm
How do you feel when someone accuses you, an SEO, of “learning on the job?” What if they top off the accusation with “and so-and-so said they saw you reading!” (Oh me. Oh my. Oh no!!) It’s like you’ve been accused of cheating, being “green,” or a neophyte not deserving of an SEO Ka...
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Alan Bleiweiss posted an article on Search Marketing Wisdom - Jan 1, 2011, 1:31 pm
A shiny brand new year is upon us once again.  Time to make plans, set goals, resolve to be better than we were the year before.  Right?  Who wouldn’t want to be a slimmer, fitter, vice-free self? Who am I kidding, put down the hand weights, grab a Twinkie, and let’s talk about spending more...
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Alan Bleiweiss posted an article on Search Marketing Wisdom - Dec 24, 2010, 11:23 am
This is just one amazing, magical and blessed week for Search Marketing Wisdom.  First, I invited @SocialMichelleR to be a guest writer, the first time I’ve invited ANYONE to contribute.  The next thing I know, I was moved to open that invite up to a few select people, marking  an epic change h...
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Alan Bleiweiss posted an article on Search Marketing Wisdom - Dec 22, 2010, 10:10 am
What would the search industry be without evolutionary progress?  It would be a shadow of its current self, that’s for sure!  And with that in mind, I’m excited to announce evolutionary progress for Search Marketing Wisdom!  A true sea-change in focus and purpose. So Why Change A Good Thing?...
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Alan Bleiweiss posted an article on Search Marketing Wisdom - Dec 3, 2010, 12:02 pm
Today a funeral is being held for someone I never met in person.  Someone who lived half way around the world.  And yet, while we never met in person, I mourn his passing.  As surely as though we had. Jaamit Durrani, by all accounts from people who truly were his friends, lived a life with passi...
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Alan Bleiweiss posted an article on Search Marketing Wisdom - Oct 28, 2010, 7:05 am
With the latest radical change to Google’s listings, which has made some people very unhappy and convinces others that Google cares about Local, Google pushes Place Pages to a higher level of importance. As far as I’m concerned, first and foremost, it’s their way of forcing more companies to ...
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Alan Bleiweiss posted an article on Search Marketing Wisdom - Sep 28, 2010, 4:37 pm
I can’t wait to get to #BlueglassFl  – the Blueglass, Inc. conference coming up the 1st week of November, and taking place at the Hard Rock in Hollywood, Florida…  I say that not just because I’m going to be speaking there, or the fact that Hollywood Florida is really just a rock toss away...
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Alan Bleiweiss posted an article on Search Marketing Wisdom - Sep 24, 2010, 5:15 pm
So ten days ago, the new Twitter web interface was announced in a big ta-da conference and it was live-streamed by Robert Scoble, which meant that 4,000 of us got to watch along, so hats of to Robert for that effort.  Unfortunately, this is a timed roll-out.  That day only a handful of people got ...
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Alan Bleiweiss posted an article on Search Marketing Wisdom - Aug 20, 2010, 10:55 am
I’ve been managing people for 30 years and over that time, have come to learn a lot about how to make it work.  Because there’s a right way and a wrong way.  And believe me, you don’t want to do it the wrong way…. So when James Zolman recently tweeted “I need an apprentice” then Dan...
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Alan Bleiweiss posted an article on Search Marketing Wisdom - Aug 18, 2010, 10:04 am
Okay so by now, you may have learned that I really enjoy liveblogging. It all started at SMX Advanced, where Susan Esparza from Bruce Clay Inc. corralled a few of us into pitching in when Virginia Nussey couldn’t make it. And when I saw Lisa Barone from Outspoken Media tweet that she too couldn�...
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Alan Bleiweiss posted an article on Search Marketing Wisdom - Aug 16, 2010, 8:59 am
Early on in my SEO life, I would focus exclusively on optimizing client sites with high rankings in the SERPs as the singular goal.  From there, I slowly began getting more involved in caring more about the user experience.  Both to strengthen SEO and because it also benefits the site visitor and ...
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Alan Bleiweiss posted an article on Search Marketing Wisdom - Jul 14, 2010, 1:11 pm
This past week I was alerted to the fact that yet another Internet Marketing industry “review” site had cropped up and was attempting to be a consumer watchdog service without having either any understanding of our industry nor, in my opinion, presenting their offering in a way that coul...
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Alan Bleiweiss posted an article on Search Marketing Wisdom - Jul 13, 2010, 11:20 pm
Blog comments can be a blessing or they can be a curse.  When I first started my blog two years ago, I was excited to just get one comment.  From anyone.  Then as time went by, and I started getting comments for most of my posts, I was in heaven.  I’ve got Akismet set up to trap spam, so I was...
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Alan Bleiweiss posted an article on Search Marketing Wisdom - Jul 8, 2010, 2:47 pm
UPDATE: A few days after my first contact with them, the owners of this site chose to shut it down.  Read the update, and an important lesson I learned in the process, in my update article. _________________________________________________________ Fast on the heels of my latest article where I ...
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Alan Bleiweiss posted an article on Search Marketing Wisdom - Jun 11, 2010, 10:54 pm
Alex Bennert (SEOSylph) tweeted a link this evening to an article by Sean Michael Kerner at Small Business Computing from today covering the SES Toronto keynote by Maile Ohye, senior developer programs engineer at Google.  According to the Article, Ohye said that Meta Descriptions are now once agai...
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Alan Bleiweiss posted an article on Search Marketing Wisdom - Jun 11, 2010, 8:19 pm
Okay so many of you know already that Dana Lookadoo, Gil Reich, and I pitched in to help Susan Esparza with liveblogging of SMX Advanced earlier in the week. But since my contributions are all spread out, I figured I’d provide a consolidated post that provides links to each of the individual sessi...
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Alan Bleiweiss posted an article on Search Marketing Wisdom - Jun 11, 2010, 3:29 pm
As this session was the most anticipated during day one of SMX Advanced, and Susan Esparza wasn’t going to miss it for anything in the world, she liveblogged this for the Bruce Clay blog.  Personally, I just wanted an excuse to sit up front after rushing downstairs from my liveblogging of the...
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Alan Bleiweiss posted an article on Search Marketing Wisdom - Jun 11, 2010, 12:58 pm
This is a liveblogging post of the “So You Want to Test SEO?” session from SMX Advanced that I’d done originally for the Bruce Clay blog, however at the time I wasn’t aware that one was also being written by Gil Reich, and that his was the one they ended up going with –...
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Alan Bleiweiss posted an article on Search Marketing Wisdom - Jun 3, 2010, 8:38 am
TOPSEOs was built on deception, article scraping, and bait-and-switch practices.  The industry cried foul, Jeev Trika blew it off as motivated by ulterior motives, I called him out, and 3 days later they issued an official apology, vowing to change.  Fast foward a full month, and they continue the...
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Alan Bleiweiss posted an article on Search Marketing Wisdom - May 1, 2010, 12:30 pm
UPDATE 5/1/2010 Ken from SEOHonesty has agreed to take the site down.  Read his comments in the comment thread below… _____________________________________________________ Hot on the heels of the TOPSEOs apology to the community, and their vow to clean up their act, yet another company h...
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Alan Bleiweiss posted an article on Search Marketing Wisdom - May 1, 2010, 7:49 am
Given how often I write book-length articles, I figured this time I’d give a shot at creating my first InfoGraphic, and what better subject than our own industry, right?  So here, without further diatribes, I present to you, my SEO Industry InfoGraphic…. Alan Bleiweiss has been an Inte...
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Alan Bleiweiss posted an article on Search Marketing Wisdom - Apr 30, 2010, 8:29 pm
Fuck Facebook The day word spread about the new Facebook Personalization program, I immediately logged into Facebook and clicked through to the privacy settings section where the option is given to opt out of the Personalization program.  At that point, I also read the tiny disclaimer where it sta...
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Alan Bleiweiss posted an article on Search Marketing Wisdom - Apr 29, 2010, 5:25 am
rankings bought and paid for There’s been a flurry of renewed activity in the past few days regarding the fact that TOPSEOs has been caught using deceptive business practices in their operation.  Apparently someone at TOPSEOs, perhaps Jeev Trika himself, finally felt that enough pressure was...
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Alan Bleiweiss posted an article on Search Marketing Wisdom - Apr 26, 2010, 7:09 pm
UPDATE 4/29/2010 – TOPSEOS issues Apology - But Is It Enough? _________________________________________________ The TOPSEOs discussion (mostly industry leaders and participants calling for TOPSEOs to stop their deceptive marketing practices) has been raging for a while now. Not long after th...
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Alan Bleiweiss posted an article on Search Marketing Wisdom - Apr 22, 2010, 3:08 pm
I learned today that my blog has been nominated for a Search and Social Web award as best SEO blog and I’m beyond ecstatic.  At the same time, I’m also very humbled because I put as much, or more time and energy into my writing for SearchEngineJournal.com, and truthfully, I’m nomi...
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Alan Bleiweiss posted an article on Search Marketing Wisdom - Apr 5, 2010, 6:27 pm
I just spent four days at what essentially can best be described as a gathering of like-minded people seeking emotional, psychological and spiritual growth.  Over six thousand of us (early estimates put the number closer to 7,500 but the final tally is less important) gathered for four days of meet...
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Alan Bleiweiss posted an article on Search Marketing Wisdom - Mar 31, 2010, 8:21 am
UPDATE 4/29/2010 – TOPSEOS issues Apology - But Is It Enough? _________________________________________________ This week’s buzz in the SEO community is all about complaints against TOPSEOs (and questions for Jeev Trika, one of their owners) – a company that sells rankings and aw...
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Alan Bleiweiss posted an article on Search Marketing Wisdom - Mar 26, 2010, 1:15 pm
UPDATE March 29th, 2010 In all fairness to Charles Preston, I made contact with him this weekend by email and was going to write up an interview style article to see if we could get clarification on this from his perspective.  Since then, he’s stepped up and done some extensive commenting an...
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Alan Bleiweiss posted an article on Search Marketing Wisdom - Feb 17, 2010, 1:46 pm
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Alan Bleiweiss posted an article on Search Marketing Wisdom - Feb 13, 2010, 5:25 pm
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Alan Bleiweiss posted an article on Search Marketing Wisdom - Feb 6, 2010, 7:18 am
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Alan Bleiweiss posted an article on Search Marketing Wisdom - Feb 1, 2010, 11:00 pm
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