Andrew Z. posted an article on CPG Blog from Information Resources, Inc. - Feb 7, 2012, 3:28 pm
Return download PDF UNDERSTANDING AND ENGAGING THE DIGITAL SHOPPER Manufacturers and retailers are still struggling to accurately understand and leverage shoppers’ increasing use of smart phones, social networking and the Internet as they plan and execute shopping trips....
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Andrew Z. posted an article on CPG Blog from Information Resources, Inc. - Feb 6, 2012, 2:10 pm
* Walmart Makes Organizational Moves, Puts Marketing Under Merchandising * FMI Unveils New Cook-Off Contest For Supermarket Chefs * Staples To Open New E-Commerce Innovation Center * Sansolo Speaks: The Revolution is Here * Cooperative Finds A New Retail Outpost&#...
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Andrew Z. posted an article on CPG Blog from Information Resources, Inc. - Feb 6, 2012, 10:40 am
Times & Trends Report Finds Merchandising Activity Strongest in Drug Channel; Price-Only Tactics Experiencing Sharpest, Most Consistent Acceleration CHICAGO, Feb. 6, 2011 - In today’s world of economic trouble and conservative purchase behaviors, it is the value proposition that is play...
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Andrew Z. posted an article on CPG Blog from Information Resources, Inc. - Feb 2, 2012, 1:37 pm
Healthy eating alternatives, such as whole grains, lower sugar, 100 calorie packs, and nutrition-packed foods, are on a trend for 2012 and beyond. However, customers living in a food desert, areas where healthy and affordable food is difficult to find, may never be able to find the latest and greate...
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Andrew Z. posted an article on CPG Blog from Information Resources, Inc. - Feb 2, 2012, 11:37 am
SNAXPO 2012 March 16 - 19, 2012 Location: Phoenix Convention Center, Sheraton Phoenix Downtown - Phoenix, AZ Description: The world’s largest, most comprehensive trade show devoted exclusively to the international snack food industry, SNAXPO brings together owners, exe...
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Andrew Z. posted an article on CPG Blog from Information Resources, Inc. - Feb 2, 2012, 11:09 am
NCA Sweets & Snacks Expo May 8 - 10, 2012 Location: McCormick Place - Chicago, IL Description: The Sweets & Snacks Expo®, sponsored by the National Confectioners Association, is among the largest confectionery, cookie and snack shows, and the only show featuring attendance f...
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Andrew Z. posted an article on CPG Blog from Information Resources, Inc. - Jan 31, 2012, 11:03 am
“Show Me the Money” and “Digitize Me!” Segments Provide Best Short-Term Opportunities for CPG Manufacturers and Retailers Seeking to Expand Online Strategies CHICAGO, Jan. 31, 2012 – Digital media has penetrated Americans’ daily rituals as more shoppers have increased the numb...
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Andrew Z. posted an article on CPG Blog from Information Resources, Inc. - Jan 31, 2012, 11:03 am
The recent surge of smartphone, tablet and e-reader purchases demonstrates an obvious trend of increased consumer connectivity. With digital media literally at their fingertips, shoppers can collect product and promotional information around the clock, forming purchase decisions well beyond brick-an...
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Andrew Z. posted an article on CPG Blog from Information Resources, Inc. - Jan 30, 2012, 11:41 am
Dollar Stores Keep Growing, But Prices May Not Be Main Driver Wegmans, Whole Foods, Publix Make Annual List Of Best Workplaces Walmart Makes Major Executive Changes, Names 1st Woman To Run Sam’s Trader Joe’s Looks To Mile-High State Bottom Dollar S...
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Andrew Z. posted an article on CPG Blog from Information Resources, Inc. - Jan 26, 2012, 5:51 pm
Latest findings of fourth quarter 2011 MarketPulse survey revealed
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Andrew Z. posted an article on CPG Blog from Information Resources, Inc. - Jan 26, 2012, 5:51 pm
When it comes to shopping, the wealthy are just as interested in clipping coupons, hunting down deals, and keeping spending in check with shopping lists as less affluent consumers, according to the findings of a recent survey by SymphonyIRI.
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Andrew Z. posted an article on CPG Blog from Information Resources, Inc. - Jan 26, 2012, 5:51 pm
Americans showed a more optimistic outlook about the economy during the fourth quarter of 2011, according to a report based on the latest MarketPulse survey from Chicago-based SymphonyIRI Group.
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Andrew Z. posted an article on CPG Blog from Information Resources, Inc. - Jan 25, 2012, 10:55 am
The Challenge A leading global food company, among the top 10 by revenue worldwide, marketed more than 500 products across 20 categories. The company enjoyed a successful track record and reputation as a digital advertising innovator. Despite the brand awareness, favorability and purchas...
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Andrew Z. posted an article on CPG Blog from Information Resources, Inc. - Jan 25, 2012, 9:54 am
... Fast Moving Consumer Goods insight, analytics and technology and mySupermarket, the UK’s only ... SymphonyIRI Group SymphonyIRI Group, formerly named Information Resources, Inc (“IRI”) is the global ... solutions uniquely combine content, analytics and technology to deliver maxim...
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Andrew Z. posted an article on CPG Blog from Information Resources, Inc. - Jan 24, 2012, 4:04 pm
TIMES & TRENDS: MERCHANDISING TRENDS Driving Consumption through Shopper Marketing In today’s world of ongoing economic trouble and conservative purchase behaviors, the value proposition is playing a central role in the enhanced shopping experience. Merchandising is acting as a pl...
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Andrew Z. posted an article on CPG Blog from Information Resources, Inc. - Jan 24, 2012, 2:25 pm
Before The Great Recession began, clean-floor policies played a prominent role in retailer efforts to enhance the shopping experience. The result was broader aisles, brighter lighting, and less promotional displays “cluttering” the aisles. When the downturn came, then evolved into a full-blow...
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Andrew Z. posted an article on CPG Blog from Information Resources, Inc. - Jan 23, 2012, 12:32 pm
NRF Forecasts Retail Industry Sales Growth of 3.4 Percent in 2012 Lynch Stepping Down As Winn-Dixie CEO Target To Focus On Competing With Online Retailers In 2012 Marketing To A Food Stamp Environment Sansolo Speaks: Who You Calling Old? St...
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Andrew Z. posted an article on CPG Blog from Information Resources, Inc. - Jan 20, 2012, 12:16 pm
Price-conscious consumers do more online research, download coupons and compare prices in-store via smartphones
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Andrew Z. posted an article on CPG Blog from Information Resources, Inc. - Jan 19, 2012, 4:49 pm
At the end of 2011, we shared findings from our new segmentation solution for CPG and retailer marketers, EconoLink™. EconoLink categorizes shoppers into six unique segments based on their outlook, behavior and personal financial attitudes. In the December 2011 webinar, we presented d...
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Andrew Z. posted an article on CPG Blog from Information Resources, Inc. - Jan 19, 2012, 3:57 pm
... in the consumer packaged goods, retail and technology industries,” said John G. Freeland, ... , chairman and chief executive officer, Symphony Technology Group. The previous chairman of SymphonyIRI, ... , Inc. SymphonyIRI Group, formerly named Information Resources, Inc. (“IRI”), ...
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Andrew Z. posted an article on CPG Blog from Information Resources, Inc. - Jan 19, 2012, 11:41 am
Manufacturers and retailers are still struggling to accurately understand and leverage shoppers’ increasing use of smart phones, social networking and the Internet as they plan and execute shopping trips. Meanwhile, shoppers continue to adjust their strategies through the availability of quickly ...
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Andrew Z. posted an article on CPG Blog from Information Resources, Inc. - Jan 17, 2012, 2:19 pm
After two gloomy quarters, shopper outlook finally looks a little brighter. According to our MarketPulseTM survey results from Q4 2011, consumers have higher confidence in the economy’s upturn in the next six months. However, the conservative shopping strategies adopted to weather an economic down...
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Andrew Z. posted an article on CPG Blog from Information Resources, Inc. - Jan 17, 2012, 2:19 pm
MarketPulse, which was launched in Q1 2011, is SymphonyIRI’s quarterly survey series, conducted to monitor and analyze shoppers’ attitudes and behaviors on the economy and economic effects on their personal financial conditions, lifestyle and shopping habits.
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Andrew Z. posted an article on CPG Blog from Information Resources, Inc. - Jan 17, 2012, 2:19 pm
After a Significant Negative Shift during Q2 and Q3, Shopper Sentiment Turns More Positive in Q4 CHICAGO, Jan. 17, 2012 – Shoppers became more optimistic in Q4 2011, with an increase among those believing the economy improved in the last six months of 2011 and will continue to strengthe...
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Andrew Z. posted an article on CPG Blog from Information Resources, Inc. - Jan 16, 2012, 1:49 pm
Wegmans Extends Winter Price Freeze Sansolo Speaks: When the World is Watching Instore Health Clinics Grew In Number During 2011 Publix To Open Two Stores In Charlotte, NC Market Garden State Tries To Pry FreshDirect Out Of New York Kroger ...
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Andrew Z. posted an article on CPG Blog from Information Resources, Inc. - Jan 10, 2012, 9:50 am
Retail Industry News Weekly Week of 12/30/2011
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Andrew Z. posted an article on CPG Blog from Information Resources, Inc. - Jan 3, 2012, 1:14 pm
Shopper Insights in Action July 18 – 20, 2012 Location: Marriott Magnificent Mile - Chicago, IL Description: SIA focuses on the business value of activating shopper research. SymphonyIRI Speaker: Louis-Michel Barbotin, President of Global Shopper Insights&#...
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Andrew Z. posted an article on CPG Blog from Information Resources, Inc. - Jan 3, 2012, 11:25 am
Pending legislation may restrict the types of food that can be marketed to children. Supporters of the proposed guidelines seek to alleviate an all-time high level of childhood obesity, but others fear the policy will eliminate too many jobs. It may be awhile before a decision is reached ...
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Andrew Z. posted an article on CPG Blog from Information Resources, Inc. - Jan 3, 2012, 11:13 am
Whole Foods’ Mackey: On Surviving The Recession And Income Inequality Costco’s Old And New CEO On The Present And The Future Bi-Lo To Acquire Winn-Dixie And Take It Private For $560 Million Sansolo Speaks: Back to Basics Dollar Stores Said To Be Ha...
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Andrew Z. posted an article on CPG Blog from Information Resources, Inc. - Dec 19, 2011, 12:50 pm
CVS Goes The Self-Checkout Route Sansolo Speaks: Mislabeled, Misunderstood and Mismanaged Supermarkets Go All-Out For Dining In Price Chopper Makes Changes At The Top Ric Jurgens To Retire As Hy-Vee CEO NRF Forecasts 3.8 Percent Increase In Holiday Sales The Humanity Of...
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Andrew Z. posted an article on CPG Blog from Information Resources, Inc. - Dec 16, 2011, 1:09 pm
The NACDS Marketplace offers the industry leaders from Drug, Food, Mass and Specialty Retail an unparalleled opportunity to do business. Be sure to visit SymphonyIRI in the exhibit hall!
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Andrew Z. posted an article on CPG Blog from Information Resources, Inc. - Nov 1, 2011, 12:13 pm
Everywhere we look there is a huge shift to all things “green.” Whether it is green homes, green cars or greener day-to-day practices, the “live green” mentality is here to stay. This eco-friendly trend has also spread to the CPG industry with the introduction of sustainable packaging. And, ...
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Andrew Z. posted an article on CPG Blog from Information Resources, Inc. - Nov 1, 2011, 11:45 am
According to recent results from SymphonyIRI Group‘s Holiday Shopping 2011 survey, 82 percent of respondents indicate that increased concern about the economy is negatively impacting holiday budgets.
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Andrew Z. posted an article on CPG Blog from Information Resources, Inc. - Nov 1, 2011, 11:45 am
Robert I. Tomei to Introduce New Shopper Segmentation Results and Focus on Specific Groups of High-Value Shoppers WHO: Robert I. Tomei - President, Consumer & Shopper Marketing, SymphonyIRI Group, Inc. WHAT: How manufac...
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Andrew Z. posted an article on CPG Blog from Information Resources, Inc. - Oct 31, 2011, 2:51 pm
A leading poultry producer and long term SymphonyIRI client developed new portioning options for their product. The company came to SymphonyIRI seeking a better understanding of how to best bring these items to supermarket shelves.
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Andrew Z. posted an article on CPG Blog from Information Resources, Inc. - Oct 31, 2011, 1:15 pm
... To Get 17 New Supermarkets As Part Of Food Desert Solution Sansolo Speaks: From the Middle to Madrid Study: ... Much As They Say They Do The Trader Joe’s Conundrum: Expand, But Keep Its Eclectic Vibe Food Lion’s Newly-Remodeled Stores &...
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Andrew Z. posted an article on CPG Blog from Information Resources, Inc. - Oct 31, 2011, 10:16 am
With Halloween upon us, shoppers have already started their holiday preparations. If you are a retailer or manufacturer, you must also be prepared for the onslaught of shoppers looking to buy more for less this year. As we talked with numbers of retailers across the country, we’ve heard...
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Andrew Z. posted an article on CPG Blog from Information Resources, Inc. - Oct 26, 2011, 11:47 am
SymphonyIRI’s J.P. Beauchamp to Outline How Hispanic and Multicultural Marketers Can Benefit from High-Speed Granular Data WHO: J.P. Beauchamp - Vice President, New Media Solutions, SymphonyIRI Group, Inc. WHAT: J.P. Beauchamp wil...
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Andrew Z. posted an article on CPG Blog from Information Resources, Inc. - Oct 25, 2011, 5:32 pm
8th Annual New American Mainstream Business Summit October 28, 2011 Dates: October 26 – 28, 2011 Speaker: J.P. Beauchamp - Vice President, New Media Solutions, SymphonyIRI Group, Inc. What: J.P. Beauchamp will be a featured speaker at the 8th Annual New Ame...
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Andrew Z. posted an article on CPG Blog from Information Resources, Inc. - Oct 25, 2011, 1:45 pm
We’ve had a busy week here at SymphonyIRI with the release of our Holiday Shopping 2011 survey results and Point of View, “Gray Skies: Consumers with negative views of government’s handling of the economy have hunkered down and reined in spending—for the long haul.” Both uncovered similar ...
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Andrew Z. posted an article on CPG Blog from Information Resources, Inc. - Oct 25, 2011, 11:58 am
As shoppers, we’ve all seen self-checkout stations pop up in stores nationwide. Some stores now only provide the self-checkout option. This idea was initially implemented to save retailers labor costs by no longer eliminating the need for cashiers at all times that the store is open. H...
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Andrew Z. posted an article on CPG Blog from Information Resources, Inc. - Oct 24, 2011, 1:04 pm
Walmart Gives Heave-Ho To Marketplace Format Sansolo Speaks: Some Things Can’t Be Faked Technology + Economic Hard Times = Fewer Impulse Purchases Wegmans Opens In Beantown. Crowds Converge. The Media Swoons. Wegmans To Get New Competition In New York State Price Chopper L...
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Andrew Z. posted an article on CPG Blog from Information Resources, Inc. - Oct 24, 2011, 10:23 am
With Halloween only a week away, the countdown to this spooky day is rapidly winding down. As job losses and falling home values continue to compel consumers to reduce spending on non-essentials, a majority of consumers are planning to trim back their spending this holiday season. Interestingly, tho...
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Andrew Z. posted an article on CPG Blog from Information Resources, Inc. - Oct 20, 2011, 4:00 pm
HOLIDAY SHOPPING 2011 What Marketers Can Expect in their Stockings this Year As we head into the 2011 holiday shopping season, consumers are still leery about their job stability and are finding it necessary to save even more money as they continue to face uncertain times. All is not...
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Andrew Z. posted an article on CPG Blog from Information Resources, Inc. - Oct 20, 2011, 12:54 pm
In a fiercely competitive environment, retailers can win market share by better addressing shoppers’ and consumers’ evolving needs.
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Andrew Z. posted an article on CPG Blog from Information Resources, Inc. - Oct 20, 2011, 11:19 am
“Negative Nellies” Tightening Belts More Securely than General Population CHICAGO, Oct. 20, 2011 – Understandably, the barrage of negative statistics about employment, approval ratings, housing markets and the economy has taken its toll on consumer sentiment. It is easy to make gen...
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Andrew Z. posted an article on CPG Blog from Information Resources, Inc. - Oct 20, 2011, 10:17 am
Consumers with negative views of government’s handling of the economy have hunkered down and reined in spending—for the long haul. This Point of View reveals how Negative Nellies— the 82 percent of consumers who believe the government’s actions are having a significant negative impact on t...
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Andrew Z. posted an article on CPG Blog from Information Resources, Inc. - Oct 20, 2011, 9:19 am
Brand Positioning in the New World Order It was once considered embarrassing to be seen with a private label product, but today nearly all shoppers buy private label products stigma free. Private label products bring to market an important alternative to national brands. In a time where c...
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Andrew Z. posted an article on CPG Blog from Information Resources, Inc. - Oct 19, 2011, 1:36 pm
The past 18 months has been a whirlwind of economic uncertainties…we’ve all heard it before. But, take a closer look and despite some of the upticks in spending during holiday periods, like Easter and Christmas, and you’ll see that the general consumer purchasing patterns has not changed. We...
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Andrew Z. posted an article on CPG Blog from Information Resources, Inc. - Oct 19, 2011, 11:13 am
The Challenge Strong growth of private label products in major over-the-counter (OTC) categories have led many retailers to delist branded SKUs in favor of private label SKUs. A leading OTC brand was under attack in its category at a large, national drugstore chain. Even though the b...
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