Michael Pieper

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Bing Passes 10% Market Share

Michael Pieper posted an article on - Sep 16, 2009, 7:42 pm
Well done Bing! Before long Bing will be the second most popular search engine behind Google, however use is sure to drop off once the excitement has dissipated. I could see Bing getting up to a pote...
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Google Fast Flip – Google's Newspaper & Magazine Reader

Michael Pieper posted an article on - Sep 15, 2009, 7:15 pm
Google Fast Flip is a Google Labs application/style of search that is currently in testing mode. Read more about Google Fast Flip in this article by Greg Sterling. Google Fast Flip lets you browse ne...
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Mobile Search 101 – Recommended Reading

Michael Pieper posted an article on - Sep 15, 2009, 2:12 am
With mobile communications advancing at the rate they are, it is likely that we will see more and more websites adapting to mobile formats as well as Search Engine Optimization (SEO) and Pay Per Click...
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The Link Between Search and Social – Recommended Reading

Michael Pieper posted an article on - Sep 14, 2009, 1:35 am
Linda Evans from Search Engine Watch explains the important link between search and social media and why you should not be afraid of social media – particularly of social media being beyond your...
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The Long Tail of SEO and PPC

Michael Pieper posted an article on - Sep 11, 2009, 5:09 am
Rand Fishkin from SEOmoz explains how the long tail works and why it is so important to target the long tail in this video below: SEOmoz Whiteboard Friday – Ignore the Tail at Your Peril! from ...
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Google Domination & Longer Search Queries

Michael Pieper posted an article on - Sep 8, 2009, 10:34 pm
... also lost 21% over last year. Searchers are also now using longer search queries when searching for what they want on the web. What does this mean? This means that the average searcher ... engi...
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Paid Search Without Keywords – Recommended Reading

Michael Pieper posted an article on - Sep 7, 2009, 9:09 pm
It looks like Google may be introducing paid search without using keywords to target clicks in sponsored results on Google. This would be done by way of choosing categories that your business is relat...
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Wordpress Advanced Newspaper Theme – Recommended Reading

Michael Pieper posted an article on - Sep 7, 2009, 7:39 am
Blog Perfume always supply quality Wordpress resources and this Advanced Newspaper Theme is no exception. Check out this Advanced Newspaper Wordpress Theme @ Blog Perfume. Advanced Newspaper Theme
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Email Marketing & Search Engine Optimization (SEO)

Michael Pieper posted an article on - Sep 4, 2009, 3:22 am
Rand Fishkin from SEOmoz talks about email Marketing (and a little SEO) in this Video below. Although this content is a little more technical, the general gist of it is easily understood. SEOmoz Whit...
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Introduction to the Google Ad Auction

Michael Pieper posted an article on - Sep 3, 2009, 8:40 am
Hal Varian, the Chief Economist at Google explains in a most excellent way, the way that Google AdWords determines ranking factors when you are bidding on keywords. Hal explains that advertisers want...
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HealthBase by NetBase

Michael Pieper posted an article on - Sep 2, 2009, 9:30 am
HealthBase by NetBase is a health research showcase (read Search Engine) dedicated to medical material. From what I have seen HealthBase appears to be a solid medical search engine and I have already ...
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Twitter Truth – Recommended Reading

Michael Pieper posted an article on - Aug 15, 2009, 12:56 am
This blog post on “More Truth About Twitter” confirms my thoughts that there are, as the rule goes, about 20% of Twitter traffic that produces about 80% of all Tweets. Up until now I have...
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Google Wave Anticipation

Michael Pieper posted an article on - Aug 13, 2009, 9:19 pm
With Google Wave just around the corner, it surprises me that Google would bother with adding a chat feature to iGoogle. I can only imagine that this feature must be incorporated in some way with the ...
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Translating Keywords – Recommended Reading

Michael Pieper posted an article on - Aug 12, 2009, 6:50 am
Andy Atkins-Krüger from Search Engine Watch explains in this article why it is very important to develop keywords from scratch in your native language, rather than translating them from one language ...
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Rogue Internet Pharmacy Results in Bing

Michael Pieper posted an article on - Aug 4, 2009, 4:40 am
A report by LegitScript and KnujOn shows that almost 90% of Internet Pharmacy advertisements on Microsoft’s new search engine code named Bing, result in rogue Internet pharmacy results, that do ...
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Microsoft Office Labs Vision 2019 Montage

Michael Pieper posted an article on - Jul 9, 2009, 1:17 am
This look at future technology is truly amazing – can you imagine what life will be like in the future?
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Revisiting my Hunch

Michael Pieper posted an article on - Jul 8, 2009, 8:20 am
I have heard that Hunch is doing pretty good and improving in accuracy so I thought I would revisit my Hunch to see what is new and carry out a few tests. I started typing in Search Engine and discov...
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Selling SEO Projects Against PPC Campaigns – Recommended Reading

Michael Pieper posted an article on - Jul 6, 2009, 9:02 pm
Eric Enge from Search Engine Watch discusses the ins and outs of investing in either Pay Per Click (PPC) campaigns or Search Engine Optimization (SEO). The are many advantages in investing in either o...
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Increasing Search Engine Result Listings – Recommended Reading

Michael Pieper posted an article on - Jul 5, 2009, 8:28 pm
Sean McCarthy from iProspect gives us five tips on ways to occupy more search listings in international markets in this article on “5 SEO Tips For Nabbing International Search Real Estate“...
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