Mritunjay k.

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My Yoga Voyage to Isha

Mritunjay k. posted an article on - Oct 31, 2011, 1:20 am
I am in a state of duality. I am not sure about which stories to tell, what to opine and what to ignore. All stories seem same except for my yoga sojourn. I am not too much into planning and plotting so it does not really surprise me to have decided on a stay in
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Living the Lie

Mritunjay k. posted an article on - Aug 27, 2011, 3:20 am
How do you know where the alphabets are? Perhaps you are aware of the story unfolding through your life but will it be relevant or worthwhile if you are still not sure about the words, sentences, language and most importantly, alphabets? A story of your life is more like a continuation of indelible ...
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Connecting the Dots

Mritunjay k. posted an article on - Aug 11, 2011, 12:33 am
Words are easy and comfortable. If they were not, Boyzone would not have found such stupendous acceptance with “words are all I have to take your heart away”. But in the quagmire of modern communication, words also regress to the lowest common denominator. Usage of words differs from person to p...
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Corrupt Indian Health Practices

Mritunjay k. posted an article on - Jul 12, 2011, 12:43 am
The news of corruption in India is perhaps as shocking as presence of Taliban and Al-Qaida in Pakistan. So when you come across corrupt medical practices and experience it yourself, it can only create a stir in your heart and nowhere else. I have always been somewhat aware of seamy side of commercia...
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Long Live Middle Class!

Mritunjay k. posted an article on - Jun 26, 2011, 11:42 pm
Middle class makes up for a sizable chunk of the society but that hasn’t really transformed into any sort of real power. Yes, numbers do matter and we can take to the streets a la, Jasmine revolutionaries or piggy riding on the likes of Anna Hazare or Yoga Rockstar, Baba Ramdev but that’s as far
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Karma is a B*tch!

Mritunjay k. posted an article on - Jun 22, 2011, 2:48 am
Last two months were eventful. Very eventful. In fact, past 6-7 months, it has been a totally new experience for me, simple because of the ‘unpredictability’ factor that life keeps throwing at you. Not long ago, I used to wonder, what’s the entire hullabaloo about job hunt and employment scena...
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Anna Hazare's Fight against Corruption

Mritunjay k. posted an article on - Apr 9, 2011, 8:25 am
We Indians are not really known for good memory when it comes to our social responsibilities, civic sense and tolerance to rampant corruption committed by powers-that-be. But the way, people from all walks of life kept pouring in at social activist, Anna Hazare’s fast unto death campaign at Jantar...
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Broken Society

Mritunjay k. posted an article on - Jan 16, 2011, 9:43 am
How many times have you heard people from different walks of life cribbing about things- mundane stuffs to issues concerning national welfare? Did I hear, on a regular basis? Oh Yes, It starts very early in the morning when you switch on your TV hoping to get some good news but since when good news
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Ayodhya Judgment – The Key Takeaways

Mritunjay k. posted an article on - Sep 30, 2010, 1:53 pm
So, is it the end of one of the longest awaited and most controversial cases in India’s history? The judgment actually reflects the collective mood of the nation. Though, on surface, it seems fair but I wonder how long we will have to wait again if and when one of the parties decides to approach
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Pleasure Talking to You

Mritunjay k. posted an article on - Sep 25, 2010, 1:11 pm
Another weekend. Okay, so no new interesting updates on Facebook. The likes of Mashable, TechCrunch and even Huffington Post etc are damn lazy with their feeds. What to do now?  Time to follow the usual rituals developed in your youth and professional life. Why not start with a call to one of your ...
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Mediocrity Rules

Mritunjay k. posted an article on - Sep 17, 2010, 10:43 am
Mediocrity rules, don’t you agree to that? Wherever you go, whomsoever you talk, the only thing that can make you connect to your circumstances/people/things is mediocrity. It’s in our DNA. Words like genius or excellence are so very revered which is also an indication of simple demand-supply mi...
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Lessons from Disastrous Social Media Marketing of BP and Nestle

Mritunjay k. posted an article on - Aug 18, 2010, 4:41 pm
Businesses really need to be careful these days.  It is the era of social media and one minor mistake from corporate houses can land them in big trouble. If social media platforms can be powerful allies as we saw in case of P&G in the previous post, it can also throw businesses down the drain
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How Old Spice Man Campaign from Procter & Gamble Redefined Social Media Marketing

Mritunjay k. posted an article on - Aug 15, 2010, 4:15 pm
What is the similarity between Dell, Coke, P&G, Nestle and of course, BP? No, they all are world renowned corporate giants and operate as segment leaders in their respective categories. What else? Did you say, Social Media? Bang on! Yes, the fortunes of these companies have been greatly affected wit...
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Why Should You Watch a Movie Alone

Mritunjay k. posted an article on - Aug 12, 2010, 1:41 pm
Few months back, I got an opportunity to watch the monstrous hit of the century, “Avatar” in the theatre with 3 friends of mine. Yes, you can ask me about, was Avatar my last movie in a cinema hall? Yes, it was. Boggled? Okay, don’t be! I will tell my reason for why I did
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Social Media Marketing Dilemma

Mritunjay k. posted an article on - Aug 9, 2010, 4:04 pm
While reading this beautiful article on Aided or forced social media engagement, I wondered over start-ups or established brick and mortar companies who are trying hard to go visible on social media radar but with inadequate success. What recourses do these firms have when their carefully or should ...
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Fight Club

Mritunjay k. posted an article on - Aug 3, 2010, 2:51 am
I was itching to write on David Fincher’s ‘Fight Club’ for a week or two. I had first watched this movie 7-8 years ago but my mind couldn’t really fathom the impact of the movie at that time. I watched it again few days back and I was totally bamboozled. This must be one of
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A Letter to Railway Minister

Mritunjay k. posted an article on - Jul 22, 2010, 4:33 am
Honorable Railway Minister, For quite some time, I was thinking of paying a tribute to wonderful services rendered by you in your capacity as Union Railway Minister. I do hope to have your response despite your proven track record of dismissing every allegation of neglect made against you. I am also...
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Raajneeti : The Palette of Filmy Politics

Mritunjay k. posted an article on - Jun 8, 2010, 9:43 am
The name of Prakash Jha evokes respect and sensibility. Here was one director who was not afraid to take a stance on a hard-hitting issue. He had this knack of showcasing the dark underbelly of our society. Whether it was corruption, politics or business of kidnapping, Prakash Jha was somewhat of an...
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The Decline of West Indies Cricket

Mritunjay k. posted an article on - Jun 4, 2010, 11:54 am
Remember the days when every cricketer would shiver at the thought of visiting West Indies? Yeah, well…those were the days! A tour to the West Indies was considered as the ultimate test of a cricketer’s skills and abilities. The Caribbean Islands always had a great cricket tradition. Gre...
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Female Sex Tourism

Mritunjay k. posted an article on - Jun 1, 2010, 11:29 am
Ever heard of ‘R&R’? No, it does not signify ‘Rest and Relaxation’. It refers to ‘Rent a Rasta’. Directed by J. Michael Seyfert, ‘Rent a Rasta’ is an eye-opening depiction of female sex tourism in Caribbean Islands. Though, the movie chronicles the seductive ways of black locals and ...
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The Dilemma of a Freelancer

Mritunjay k. posted an article on - May 20, 2010, 3:47 pm
The term Freelancer is very intriguing. Dictionary defines Freelancer as- 1. A person who sells services to employers without a long-term commitment to any of them. 2. An uncommitted independent, as in politics or social life. Delving further, the origin of the term ‘freelancer’ goes back to med...
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TwitterMania

Mritunjay k. posted an article on - May 2, 2010, 10:07 am
Almost twice a week, I get an email informing me about someone following me on Twitter. This ‘someone’ could be anyone from xyz to abc that I have no clue about. Most of these followers do not have any followers themselves but they are following like 200-700 people. Why? I have no clue. Why some...
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Tirupati Tirumala

Mritunjay k. posted an article on - Mar 7, 2010, 3:58 pm
If you travel by bus from Hyderabad to Tirupati, it will take you total of approximately 12 hours. Bus services are usually in evening. After 48 hours sojourn in Hyderabad, when I took the bus, I did not know I would be reaching Tirupati in a pretty bad shape. In that physical condition, it was
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Hyderabad Tour

Mritunjay k. posted an article on - Mar 6, 2010, 3:43 pm
Two weeks on the move and need I say, it was worth every minute, every second of it! I always had a desire to explore South India and fortunately, I got a chance this time and trust me, I capitalized on it with a child like curiosity and enthusiasm. Like everything else in life, the trip was not pla...
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Avatar Phenomenon- Worth the Hype?

Mritunjay k. posted an article on - Feb 15, 2010, 11:38 pm
My guess is, almost all the entertainment magazines, websites and channels would have covered or rather exploited the ‘Avatar’ phenomenon to the hilt. It’s almost two months that the movie was released and the guys from Twentieth Century Fox must have gone laughing all the way to the banks. Ev...
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2010: Year of The Tiger

Mritunjay k. posted an article on - Feb 15, 2010, 2:15 pm
According to Chinese calendar, year 2010 is the Year Of The Tiger. Well, if you are born in any of these years; 1914, 1926, 1938, 1950, 1962, 1974, 1986, 1998 or 2010 (Parents can rejoice in the last case), you have got plenty of reasons to feel good about. If you are wondering about difference betw...
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Oscar 2010 : Nominations Announced

Mritunjay k. posted an article on - Feb 4, 2010, 12:28 am
The much anticipated Oscar Nominations have been announced and It seems a royal battle between Avatar and Hurt Locker. And so here it comes after lots of speculation. Yes, I am talking about much anticipated Oscar nominations and I bet, many of you must have started to predict whether it will be on...
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