Ryan S.

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Environmental award spill threatens mental coastlines

Ryan S. posted an article on - Nov 27, 2009, 10:19 am
It seems everyone and their mother offers a marine environment award. Why not a prize instead? By Ryan Skinner (email)   A small handful of company directors may lose sleep this weekend wonder...
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Break your news into China

Ryan S. posted an article on - Nov 26, 2009, 3:11 am
Marintec's here and many companies want to win some PR in China - here's a couple ways to do it By Ryan Skinner (email)   Marintec kicks off in Shanghai next week with, according to its own...
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Biggest enterprise social media brands in shipping

Ryan S. posted an article on - Nov 25, 2009, 9:14 am
We've seen the entrepreneurs; here are the social media heavyweights among shipping co.'s By Ryan Skinner (email) Two months ago I had the temerity to crown the biggest social media entrep...
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What is Fairplay doing?!

Ryan S. posted an article on - Nov 24, 2009, 2:19 pm
From straight shipping mag to trade/commerce/logistics/shipping mag...why? And will it work? By Ryan Skinner (email) Fairplay surprised me last week by announcing that it was changing its focus. In ...
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Future of shipping news not what you thought

Ryan S. posted an article on - Nov 19, 2009, 9:05 am
Subscribe to MarineBizTV's twitter feed today, and see the future of shipping news By Ryan Skinner (email) The future of (shipping) news is misspelled, grammatically incorrect and ripped...
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Human error = Management #FAIL

Ryan S. posted an article on - Nov 19, 2009, 1:45 am
Shipowners citing human error for casualties would be better to say "management failure" By Ryan Skinner (email) Yesterday, INTERTANKO (the umbrella organization for the world's independent tan...
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The Great Green Frontier of PR

Ryan S. posted an article on - Nov 12, 2009, 9:17 am
The only thing heating up faster than the planet is the debate over what really helps it, and what really doesn't By Ryan Skinner (email) Use the right deodorant and you'll be a chick magne...
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The PR Power of Source - Where do things come from?

Ryan S. posted an article on - Nov 5, 2009, 5:15 am
Global trade will hurt if the absolute good of local supply gains widespread acceptance. A strategy... By Ryan Skinner (email) tweetmeme_url = 'http://5956n.typepad.com/59_56_n/2009/11...
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Prayers Answered? A shipping emissions game

Ryan S. posted an article on - Nov 4, 2009, 4:43 am
Combining mathematical simulation and crowd-sourcing as the solution to the emissions puzzle By Ryan Skinner (email) tweetmeme_url = 'http://5956n.typepad.com/59_56_n/2009/11/prayers-an...
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Shipping's online advertisers take note

Ryan S. posted an article on - Nov 3, 2009, 8:36 am
Even when you get data on your advertisements, you'll need to consider it carefully By Ryan Skinner (email) tweetmeme_url = 'http://5956n.typepad.com/59_56_n/2009/11/being-seen-to-b...
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Being seen to be doing something: OMSA at the gates

Ryan S. posted an article on - Nov 3, 2009, 3:54 am
Sometimes a press release is an end in itself, as a recent OMSA press release displays By Ryan Skinner (email) tweetmeme_url = 'http://5956n.typepad.com/59_56_n/2009/11/being-seen-to-be...
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Emissions reductions in shipping: Where tomorrow's projects are

Ryan S. posted an article on - Nov 2, 2009, 8:20 am
Is there a better place to see the future of shipping than Norway's maritime R&D funding plans? By Ryan Skinner (email) In an article two weeks ago, I talked with a leading newbuilding consultan...
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Shipping media, tear down this pay wall!

Ryan S. posted an article on - Oct 27, 2009, 10:27 am
The pay wall in many shipping media titles will fall, but only after a few things happen By Ryan Skinner (email) Much good online news is free. News pundits argue that it will stay that way. Then w...
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10 technologies to change shipping - #4 A profusion of propellors

Ryan S. posted an article on - Oct 26, 2009, 7:22 am
From contra-rotating to pulling ones, propellor design will change shipping in coming decades By Ryan Skinner (email) I'm no naval architect. Like any other lay person, I rely on the observation...
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Read how Wärtsilä designed a marketing path of its own

Ryan S. posted an article on - Oct 23, 2009, 5:22 am
Designafish.com is far from run-of-the-mill marine marketing; nor were the results By Ryan Skinner (email)   I like to draw attention to the great, the new and the wild in thinking PR in the marine...
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The PR value of a race that isn't a race: Floating LNG technology

Ryan S. posted an article on - Oct 22, 2009, 4:49 am
Shell, Flex LNG, Hoegh LNG and SBM Offshore in a "race" that all will likely win By Ryan Skinner (email) Consider a painting by Jackson Pollock (right). From seemingly random splatterings of paint...
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Making a name: E-marketing and ship crewing

Ryan S. posted an article on - Oct 21, 2009, 5:10 am
Maritime Connector's founder Eric Superina talks about his experiences, hits & misses By Ryan Skinner (email) Courage and tenacity: Two qualities you'll need to get ahead as an Internet en...
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All a-twitter: A chat with Lloyd's List's Mark Warner

Ryan S. posted an article on - Oct 20, 2009, 8:47 am
Lloyd's List grabbed twitter's shipping news pole position; here's their formula... By Ryan Skinner (email) I talked with informa's Head of Digital Mark Warner (essentially, the guy...
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Shipping in social media: Your twitter starter kit

Ryan S. posted an article on - Oct 19, 2009, 5:00 pm
80+ news, business, commentary, financial and regulatory twitter feeds for shipping, with some analysis By Ryan Skinner (email) I'll be honest. This started out as another "best of" - this time...
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Oslo Marine Innovation: Two new business ideas

Ryan S. posted an article on - Oct 19, 2009, 9:13 am
DNV hosts Oslo Maritime Network, energy reduction workshop & newbiz incubator By Ryan Skinner (email) This past Friday, Oslo Maritime Network invited members and friends to a workshop hosted by DNV...
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Engineers on the cheap - Shipping in a recession: Part 2

Ryan S. posted an article on - Oct 16, 2009, 1:40 am
By Ryan Skinner (email) Shipbuilding's down cycles create a wealth of cheap engineering resources, R&D opportunities You should listen closely to this; it may make your future. A couple of week&...
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Deep waters remain silent: Is the IMO up to the task?

Ryan S. posted an article on - Oct 15, 2009, 9:04 am
When "on top of the situation" means less than "being seen to be on top of the situation" By Ryan Skinner (email)   Too much time signing meeting minutes, not enough talking to the press? ...
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Tech threat: How a cheap device could sabotage shipping lanes

Ryan S. posted an article on - Oct 14, 2009, 1:57 pm
An excellent piece of reporting from Lloyd's List uncovers a threat to shipping's digital future  By Ryan Skinner (email) Imagine you're driving down an unfamiliar country road, in the...
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Images to inspire shipping pre-Copenhagen Climate Conference

Ryan S. posted an article on - Oct 12, 2009, 8:50 am
Satellite imagery has made a powerful case against shipping emissions, by making them visible By Ryan Skinner (email) Just ask Ebeneezer Scrooge: Nothing is real until you can see it. No one doubt...
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Shipping recession trends to watch

Ryan S. posted an article on - Oct 11, 2009, 10:21 am
West to east, big to bigger, new openings and new entrants By Ryan Skinner (email) Ben Bernanke has called the recession and economists are trying to define what they call the New Normal. Even if t...
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Poll results: The future of shipping

Ryan S. posted an article on - Oct 9, 2009, 7:16 am
Almost 100 cadets in Italy, Finland, Norway, Korea, Singapore and China reveal their interests By Ryan Skinner (email) For a recent customer publication, we polled roughly 100 bridge and engineer ...
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Three marketing quotes from a meeting with a shipowner

Ryan S. posted an article on - Oct 8, 2009, 8:34 am
Marketers' hyperbole, what really matters and what really doesn't By Ryan Skinner (email) It's not seldom that, in my errand as publicist and journalist, I become a fly on the wall durin...
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Norwegian Shipowners and the media: Two instances

Ryan S. posted an article on - Oct 4, 2009, 2:17 pm
Two recent events illustrate shipowners’ cack-handed approach to the media By Ryan Skinner (email) For all the depth of their combined resources, shipowners’ associations always seem to ...
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An insider's look at shipping media in China

Ryan S. posted an article on - Oct 1, 2009, 3:47 pm
By Ryan Skinner (email) If you want to reach the Chinese market, here are some tips, from a Chinese marketer in Europe I recently asked a customer, a Chinese marketing manager stationed here in...
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Shipping's zero emissions imbroglio

Ryan S. posted an article on - Sep 30, 2009, 9:29 am
By Ryan Skinner (email) Yesterday's ZERO conference a very small step on the path to shipping's zero emissions future. Perhaps it was the low turnout. Perhaps it was the ho-hum opening. ...
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Shipping B2B killer app for social media

Ryan S. posted an article on - Sep 29, 2009, 2:38 pm
By Ryan Skinner (email) During an interview a couple years back with Magnus Miemois, then VP in ship power (now VP for offshore) for Finnish Wärtsilä, he told me a funny thing about their approach ...
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Polar Petroleum Potential & Potential Pitfalls

Ryan S. posted an article on - Sep 28, 2009, 9:07 am
By Ryan Skinner (email) Nations racing for energy resources under the Arctic have so far kept their cool. Despite countless territorial disputes, as each nation bordering the Arctic strives to ex...
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Top social media entrepreneurs in shipping

Ryan S. posted an article on - Sep 25, 2009, 8:29 am
By Ryan Skinner (email) These are the ones to watch on the social media scene when it comes to shipping... To too many people in the marine industries, social media is what you call those pages...
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10 technologies to change shipping - #3 ECDIS

Ryan S. posted an article on - Sep 24, 2009, 9:28 am
By Ryan Skinner (email) Pushed by the IMO on SOLAS ships, it's a blessing (in disguise?) to owners and the public alike. A report published by DNV back in 2007 stated that making ECDIS man...
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Ghost fleets, trade peril & China vs. Mexico - Shipping in a recession: Part 1

Ryan S. posted an article on - Sep 22, 2009, 8:32 am
By Ryan Skinner (email) To the public, shipping is global trade's handmaid. Both may come damaged from a recession.  The shipping community's recession nightmares are summed up in one photo...
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Norwegian shipping policy: Curious contradiction with the Economist

Ryan S. posted an article on - Sep 21, 2009, 4:41 am
By Ryan Skinner (email) Who's wrong - me or the Economist? One hesitates to contradict the Economist, but... Last week, I wrote a short piece describing how Norway's most recent electi...
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Concept ships carry dreams, make brands

Ryan S. posted an article on - Sep 18, 2009, 8:07 am
By Ryan Skinner (email) Will the shipping industry figure out that it too needs to imagine, inspire? The auto industry knows the game well: Design a sleek, hot-blooded machine with little concernÂ...
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What an election means to shipping in Norway

Ryan S. posted an article on - Sep 16, 2009, 3:14 pm
By Ryan Skinner (email) Norwegians voted this past Monday in another election, where much ballyhoo is made over little real difference; if politics is the art of the possible, one doesn't have to...
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Pirates: Don't fire (on) them. Hire them.

Ryan S. posted an article on - Sep 15, 2009, 2:36 pm
By Ryan Skinner (email) Take away the RPG launcher, and what's the difference, really? At first glance, a proposal worthy of Jonathan Swift, hiring young Somalians as cadets has a lot of meri...
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Navigator: Track that storm!

Ryan S. posted an article on - Sep 11, 2009, 8:37 am
By Ryan Skinner (email) When Hurricane Bill kicked off the Atlantic season, Mashable presented hurricane-weary land-lovers with a gazilion ways to monitor storms online. That same functionality w...
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A happy convergence for box ships: Do-it-yourself globalisation?

Ryan S. posted an article on - Aug 24, 2009, 2:54 pm
By Ryan Skinner (email) Shipping would benefit immeasurably if two phenomena driven by technology collided: e-wholesaling and pop-up retail. The upshot would be a boom in container shipping - a ...
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Cruise-ferry company advertises its way out of crisis

Ryan S. posted an article on - Aug 21, 2009, 3:20 am
By Ryan Skinner (email) It's the kind of story every ad salesman and marketing director would press close to their heart. Hurtigruten, the operator of Norway's coastal ferries, announced ...
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Live Ships Map - The World

Ryan S. posted an article on - Aug 20, 2009, 1:04 pm
By Ryan Skinner (email) All of our real-time ship map dreams have been realized! Well, that may be overstating things, but this is a nifty little app anyway. A huge number of Greek institutions a...
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Shipping media branching out

Ryan S. posted an article on - Aug 19, 2009, 7:46 am
By Ryan Skinner (email) I spoke this afternoon with the editor of ShippingPodcasts.com, James Tweed. He's behind a few of the great, new channels for shipping information and news that are...
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10 technologies to change shipping - #2 composite hull materials

Ryan S. posted an article on - Aug 18, 2009, 8:04 am
By Ryan Skinner (email) In paradigm-changing shipping technologies, we swing from the ballistic (ballast water) to the futuristic. The idea of switching out steel with lighter stuff has been aro...
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Shipping game on iPhone

Ryan S. posted an article on - Aug 14, 2009, 3:10 am
By Ryan Skinner (email) Well, I asked for it. Now it's here. CoracleOnline, a UK-based eLearning provider, launched a new game for iPhone/iPod called Ship It! on August 6. I don't ha...
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View air traffic, but ships?

Ryan S. posted an article on - Aug 13, 2009, 4:25 am
By Ryan Skinner (email) Ran across this outstanding video today. Every yellow dot is a commercial airliner. The same thing could be done for ships. Typically, it hasn't. And the industry rema...
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10 technologies to change shipping - #1 ballast water management systems

Ryan S. posted an article on - Aug 12, 2009, 9:08 am
By Ryan Skinner (email) Some would say it's unglamourous. It looks like a pump, (often) smells like a chemical and feels like a quick route to the poor house. But the real money in ballast w...
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Your shipping news alerts

Ryan S. posted an article on - Aug 11, 2009, 8:08 am
By Ryan Skinner (email) It was called ego surfing, googling yourself, that is. Depending on your name and your habits, you were struck by the amount of data you found about yourself online and the o...
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The end of shipping news

Ryan S. posted an article on - Aug 10, 2009, 7:12 am
By Ryan Skinner (email) Some of our beleaguered friends in the shipping press would gnash their teeth and cry foul at this title. They shouldn't. First of all, the demise of print media is alr...
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