Stephen G.

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Adobe finally takes a stand on Flash for the iPhone

Stephen G. posted an article on - Dec 6, 2009, 7:52 pm
I’m not sure how long Adobe has been doing this but as I was testing a new site I am developing today on my iPhone, clicked on a Flash inset and was presented with this message on Adobe’s ...
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Emirates iLingual lets your phone to the talking

Stephen G. posted an article on - Dec 1, 2009, 7:43 am
Emirates has launched a interesting new iPhone app that helps you speak in three different languages (French, German and Arabic ). You take a picture of your mouth and then the app animates the photo...
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IKEA turns Facebook into their own showroom

Stephen G. posted an article on - Nov 26, 2009, 10:29 pm
Forsman and Bodenfors turns Facebook tagging into a promotional tool for the opening of Ikea’s new store in Malmo, Sweden. Forsman & Bodenfors came up with another innovative digital campaign fo...
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To everyone this Thanksgiving…

Stephen G. posted an article on - Nov 26, 2009, 9:00 am
In keeping with the spirit of Thanksgiving I wanted to say a sincere thank you to everyone that reads, comments and re-posts what it is I have to say every year. When I started this almost 5 years ago...
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Tobi.com uses AR to bring the dressing room home

Stephen G. posted an article on - Nov 23, 2009, 9:26 pm
Everyone hates having to wedge themselves into a cramped dressing room flooded with never flattering fluorescent lighting but you now have another option. Zugara’s has created an augmented real...
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Orange smartly uses social media to create Friend-o-Meter

Stephen G. posted an article on - Nov 19, 2009, 10:31 am
The U.K. mobile provider Orange has created one of the most interesting uses of Facebook and Twitter connect that I have seen recently. To promote the launch of the social media focused Motorola DEXT ...
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Periodic Table of Typefaces

Stephen G. posted an article on - Nov 19, 2009, 9:40 am
As a type hound I thought this table of popular, influential and notorious type faces was pretty cool. You can get your own printed or digital copy here.
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Art Directors Club new logo minus the art direction

Stephen G. posted an article on - Nov 17, 2009, 9:55 am
After nearly 90 years of service to the creative community the Art Directors Club has decided to re-design their iconic logo designed by Paula Scher around 2005 which was an update of Albrecht Dürerâ...
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Mountain Dew Crowdsources Agency Review and Selection

Stephen G. posted an article on - Nov 17, 2009, 9:37 am
PepsiCo’s Mountain Dew is taking a new tact on their agency review for their $100 million-plus business by letting consumers pick the winner.  A contest beginning this month will allow any agency...
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sex drugs helvetica bold

Stephen G. posted an article on - Nov 10, 2009, 11:58 am
So if you are in the market for a good typography / design based t-shirt and have already bought one of mine then I suggest you head over the Collapse Design because they have some great ones.  My pe...
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Trivial Pursuit renews the war of the sexes

Stephen G. posted an article on - Nov 10, 2009, 11:39 am
Trivial Pursuit wants to know which sex is smarter and is trying to find out with the Trivial Pursuit Experiment. You log in and join your corresponding gender team, answer a question correctly and in...
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What do you think of the new MSN.com?

Stephen G. posted an article on - Nov 4, 2009, 8:15 pm
I was contacted by Microsoft today asking for my opinion of a preview they just launched for a redesign of MSN.com. I took some time and went over the design and come up with the feedback I have liste...
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VW drives GTI launch with just an iPhone app

Stephen G. posted an article on - Nov 3, 2009, 11:03 pm
VW has decided to launch their new 2010 GTI soley through a new iPhone app that is an independent level of the racing game Firement Real Racing, which has already received 70-million downloads since ...
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Toyota Prius iPhone App lets you draw on Times Square

Stephen G. posted an article on - Oct 29, 2009, 11:46 am
Back in August Toyota released the Prius Experience iPhone app that let you take a 360 degree tour the Prius interior, take a photo of a Prius ad to get a augmented reality version of the ad or draw s...
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FedEx delivers great visual only ad

Stephen G. posted an article on - Oct 28, 2009, 9:15 pm
Saw this FedEx ad today and loved it because I am a sucker for a visual and concept that is so strong it doesn’t even need a single word of copy. It plays up to the consumer to have a brain that...
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Mashable.com draggable social media interface

Stephen G. posted an article on - Oct 22, 2009, 11:41 pm
I may be late to the party on this one but I just had a colleague show me the social media interface on Mashable.com today. On every other site when you want to share a piece of content you have to pi...
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Burger King wants the truth from Tony Stewart

Stephen G. posted an article on - Oct 21, 2009, 12:57 pm
Crispin Porter created a nice online extension of their Tony Stewart School of Endorsements TV spot (see below) with BK Finds Out The Truth About Tony microste. The site is a video stream of a polygra...
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The best iPhone apps for designers & creatives

Stephen G. posted an article on - Oct 20, 2009, 12:56 pm
I have been traveling a lot lately and have found some pretty cool iPhone apps that will make working on the road easier and more entertaining. PhotoKeys: Photoshop Remote – $2.99 I am 6′...
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Verizon iDon't play nice with Apple

Stephen G. posted an article on - Oct 20, 2009, 12:29 pm
Looks like Verizon is finally fed up with Apple’s continued iPhone exclusivity with AT&T and has decided to do something about it with a new phone called Droid and a new campaign called “i...
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A book cover designers opinion of the Amazon Kindle

Stephen G. posted an article on - Oct 9, 2009, 9:16 pm
I have long felt that the Kindle is a device where typography goes to die and I though book cover designer Charles Brock’s video of his opinion of the device was too funny and well done not to s...
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Estee Lauder gives women a social media close up

Stephen G. posted an article on - Oct 9, 2009, 9:19 am
Estee Lauder is the latest brand to tie their product to the wide spread adoption of social media. Starting next week they will be offering free makeovers and photo shoots at its department store cos...
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AXE uses fresh techniques to create Day & Night ads

Stephen G. posted an article on - Oct 6, 2009, 9:24 pm
No one has been able to continue to re-invent the concept of ’sex sells’ better than Axe deodorant that past few years. Their latest campaign called Day & Night is the first one I can reme...
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Are you a creative manager or a leader?

Stephen G. posted an article on - Oct 6, 2009, 3:29 pm
Over the years I have come to embraced that fact that I am a process voyeur and I realized it happened because it is a skill I needed to developed to be successful over the course of my career. It fi...
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R(eally)/G(iant) A(ssholes)

Stephen G. posted an article on - Oct 5, 2009, 8:49 pm
Take one disgruntled employee, add social technology and you get ReallyGiantAssholes.com (R(eally)/G(iant) A(ssholes)) which is directed at the agency R/GA. The site is written by an ex-R/GA employe...
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The Toke 3-in-1 portfolio

Stephen G. posted an article on - Oct 2, 2009, 8:36 pm
I thought the interface design for The Toke portfolio site is simple but I like the way the used the same elements to create 3 different information design layouts for their portfolio.
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Personas – see how the Internet sees you

Stephen G. posted an article on - Sep 30, 2009, 4:14 pm
I came across another interesting data visualization site today called Personas that was part of the Metropath(ologies) exhibit at the MIT Museum by the Sociable Media Group from the MIT Media Lab. T...
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Facebook facelift

Stephen G. posted an article on - Sep 30, 2009, 4:04 pm
THE FACEBOOK FACELIFT IS A SELF INITIATED PROJECT TO CHALLENGE THE FORM AND FUNCTIONALITY OF FACEBOOK. 

IT’S STREAMLINED, STRUCTURED, LINEAR INTERFACE IS MORE COMPREHENDIBLE, ENHANCING THE ...
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HBO Imagines a new Voyeur

Stephen G. posted an article on - Sep 22, 2009, 6:20 am
A drowning mime, a Japanese businessman and a pile of teddy bears feature in a new branding campaign for HBO that will launch Thursday with a video cube installation in New York’s Meatpacking Di...
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Beyond Word – A death clock resume

Stephen G. posted an article on - Sep 17, 2009, 11:16 pm
I interview and talk with a lot of young designers who always smile as they hand me a business card they have spent 80 hours designing, printed with a 6 color process, a spot varnish and a die cut on ...
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The Puma stock ticker with benefits

Stephen G. posted an article on - Sep 17, 2009, 10:05 pm
I think Puma has been able to create the first experience that makes the wild swings in the international financial markets into something entertaining with the Puma Index iPhone app. The app uses rea...
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DIRECTV scores big with NFL Supercast

Stephen G. posted an article on - Sep 14, 2009, 11:01 pm
Having been born and raised in Pittsburgh I am a fanatical, bleed black and gold member of the Steeler Nation. That means that this time of year I always get DIRECTV’s Sunday Ticket so I can wat...
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Customize a Ralph Lauren Rugby with an iPhone app or interactive store window

Stephen G. posted an article on - Sep 13, 2009, 10:28 am
Ralph Lauren has been on the cutting edge in their use of technology for a long time.. This past Thursday their Rugby brand ... design on the store window for passerbys to see. Of all the work...
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More examples of how good messaging can save a bad experience

Stephen G. posted an article on - Sep 11, 2009, 11:21 pm
Who knew AdAge had a sense of humor? Just over 2 years since the launch of the iPhone and this is the first time I have ever seen the designers who were smart enough to create a custom iPhone message...
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Hasbro and Google make the world your Monopoly board

Stephen G. posted an article on - Sep 9, 2009, 11:35 pm
Hasbro soft launched a new site today called Monopoly City Streets that promotes their new board game of the same name. The site takes the game from the flat board game in to any street in the world &...
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Yelp iPhone Easter Egg Beats Apple to the Mobile Augmented Reality Punch

Stephen G. posted an article on - Sep 8, 2009, 2:08 pm
I have been eagerly awaiting the release of the iPhone 3.1 operating system because it promised to have to first built in mobile augmented reality functionality. It seems that Yelp beat them to the p...
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DDB WWF Tsunami Twin Towers Ad – Powerful or Despicable?

Stephen G. posted an article on - Sep 2, 2009, 10:43 pm
DDB Brasil in an attempt to get an ad called “Tsunami” for the World Wildlife Fund into major award shows ran it once in a small Sao Paulo newspaper a few months ago. A blogger unearthed ...
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the99percent.com – fewer ideas, more follow-through

Stephen G. posted an article on - Sep 1, 2009, 8:44 pm
I have been a fan of the work that Scott Belsky and Behance has been doing since I was asked to be part of the beta group that launched the site. Scott is always fascinating speaker who has a team tha...
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3 creative Twitter expressions

Stephen G. posted an article on - Sep 1, 2009, 10:59 am
I came across three new and very interesting sites that use Tweets for their content and are expressed in different and unique ways. Tori’s Eye Tori’s Eye creates a creative Twitter visu...
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Kidrobot creates NYC QR code hunt

Stephen G. posted an article on - Aug 31, 2009, 9:56 am
Kidrobot has always been pretty savy about using social media to influence their customers and launch new toys. They used MySpace to launch a special Peecol figure where very small numbers of a speci...
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London Calling (For designers)

Stephen G. posted an article on - Aug 28, 2009, 10:00 am
I have seen tons of brands that have lost their way and identity as they have hung on more and and more logos under the corporate umbrella but I can’t happening to a city. With the Olympics righ...
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One of the 2009 MediaPost Online All-Stars

Stephen G. posted an article on - Aug 26, 2009, 12:15 pm
I found out last night that I have been chosen by the editors of MediaPost and OMMA magazine as one of their Online All-Stars for 2009. There are nine total recipients broken into groups of threes for...
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New search tools – AppBoy & Addict-o-matic

Stephen G. posted an article on - Aug 25, 2009, 11:35 pm
I came across two interesting new web search portals today for mobile applications and traditional search I thought I would share to see what you think of them. AppBoy Appboy is a fresh social pla...
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2010 Ford Mustang drives at something new… individuality.

Stephen G. posted an article on - Aug 24, 2009, 8:17 pm
I have always been a car guy and one of my earliest memories is of a bright yellow 1964 Mustang my dad’s friend owned and took to car shows around Pittsburgh. I always loved the design of that c...
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If pixels could give you high cholesterol…

Stephen G. posted an article on - Aug 23, 2009, 10:54 pm
Wisconsin Cheese wants you to use their cheese for your cookouts this summer so they have launched the new CheeseAndBurger.com that chronicles the 30 greatest cheeseburgers ever made with Wisconsin C...
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Visa uses the NYT to steer users into spending

Stephen G. posted an article on - Aug 23, 2009, 10:27 pm
I was taking a break from shopping with my wife today and was flipping through the New York Times iPhone application to discover that they are trying out iPhone specific ads in the application. I thou...
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