Trish Johnson posted an article on corpsecrets.ca - Jun 16, 2011, 7:37 pm
Beautiful BC - Lowest Minimum Wages in Canada Thinking of travelling to beautiful BC for light summer student employment, or perhaps even making a move to our province? If so, here is some useful information for you in terms of what to expect in hourly pay, depending on your field of interest. Si...
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Trish Johnson posted an article on corpsecrets.ca - May 17, 2011, 12:59 am
What is more important than the impressive business experience and education you have to offer a prospective new employer? The answer of course is what you personally bring to the table, the right ‘fit’ and ‘feel’ for the firm, and the core values they embody. That being said, it is equally...
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Trish Johnson posted an article on corpsecrets.ca - May 2, 2011, 11:00 pm
Job Search Emails - Avoiding the Spam Filters Every job seeker knows that they have approximately 20 seconds or less to impress a hiring manager with their resume and attending cover letter. It is equally well known that Recruiters & internal HR professionals are inundated with unsolicited emails ...
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Trish Johnson posted an article on corpsecrets.ca - Apr 20, 2011, 2:33 am
Please Note: Employers can be vicariously liable for violation of FISA committed by employees acting within the scope of his/her employment. Moreover, officers and directors of corporations can also be held personally liable for violations. Sending emails to promote your business will drastical...
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Trish Johnson posted an article on corpsecrets.ca - Mar 23, 2011, 9:00 pm
As previously mentioned, once a return communication is established, you can take control and move forward, reiterating your keen interest in the firm, and the position for which you are applying. The return communication may well take place before your resume has even been completely reviewed. Thi...
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Trish Johnson posted an article on corpsecrets.ca - Mar 20, 2011, 9:17 pm
This may seem like a rather simplistic article title, however, the goal is to have you think about the importance of your cover letters within your job search toolkit. The cover letter is like the opening of a new book you are considering purchasing. If the first few paragraphs or pages embrace you...
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Trish Johnson posted an article on corpsecrets.ca - Jan 30, 2011, 7:06 pm
Please be advised that I will not be posting on a regular basis, if at all, over the next sevral weeks due to a provincial move from Vancouver, British Columbia to Calgary, Alberta. Unlike an inner city move, this move is all consuming, requiring a great deal of time, focus, and energy as all nec...
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Trish Johnson posted an article on corpsecrets.ca - Jan 16, 2011, 11:16 pm
In follow-up to Part I of this series, I am going to assume that you have given some thought to the job boards you use, and the value of posting different resumes to these sites. Typically, job boards such as Monster and Workopolis will permit you to post between five and ten resumes and cover lette...
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Trish Johnson posted an article on corpsecrets.ca - Jan 13, 2011, 1:12 am
Anyone that is in the process of a job search must utilize every available avenue and opportunity to capture the attention of firms that are expanding their current staffing levels. This means the websites of firms that have been ‘shortlisted’ on your wish list, as well as those that are curren...
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Trish Johnson posted an article on corpsecrets.ca - Jan 10, 2011, 2:36 am
In follow-up to my previous article on our improved job markets outlook, new information has come to light from another survey recently conducted for Regus, which suggests that Canadian employers have set the following goals for their New Year’s Resolutions: Add new staff  Reduce operating c...
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Trish Johnson posted an article on corpsecrets.ca - Jan 5, 2011, 2:22 am
Canadian employers continue to report plans for job growth across most industries and the trend is expected to continue through at least the first half of 2011, according to two new surveys. However, a third poll suggests the vast majority of employees will be open to a chance to jump ship. A recen...
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Trish Johnson posted an article on corpsecrets.ca - Jan 2, 2011, 11:11 pm
While credit checks are not required for a good number of jobs, any position where petty cash is going to be handled, or ‘sensitive’ financial information or transactions are involved, requires that a prospective employer conduct a background credit check, in order to determine if you are ...
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Trish Johnson posted an article on corpsecrets.ca - Dec 27, 2010, 8:14 pm
I would like to extend my heartfelt wishes for a Happy New Year to my readers, followers, and all my new visitors. I wish you all peace, joy, love, health, happiness, and a successful and prosperous 2011! I think we will all be glad to see the back of 2010, and welcome the impending New Year with ...
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Trish Johnson posted an article on corpsecrets.ca - Dec 23, 2010, 8:37 pm
Many of you may already be doing this, but for the benefit of those that are not, and/or those that are taking a ‘half-hearted’ approach to this step, as time passes, I will discuss the opportunities that could present themselves with this job search tool. What do I mean by ‘Tracking Hiri...
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Trish Johnson posted an article on corpsecrets.ca - Dec 20, 2010, 5:09 pm
Due to ‘technical’ issues with my Reciprocity, candidcomments.flokka.com site, I have made the decision to import my content into my own domain located here at corpsecrets.ca, which I am sure most of you will already be familiar with. I have really enjoyed my time on Flokka, and I know many of...
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Trish Johnson posted an article on corpsecrets.ca - Dec 14, 2010, 8:21 pm
To achieve successful results, you must first build successful relationships’ In follow-up to Part 1, this article speaks to the aforementioned ‘power’ networks that you will want to establish a solid presence on, and a comprehensive understanding of what each of these networks can do for you...
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Trish Johnson posted an article on corpsecrets.ca - Dec 14, 2010, 4:53 pm
I am confident that thousands of job seekers and job-market research professionals will be in universal agreement with this article content, and appreciate my efforts in bringing this matter to light. As I am a research professional in current job-market trends, and seeking permanent, full-time em...
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Trish Johnson posted an article on corpsecrets.ca - Dec 12, 2010, 10:44 pm
Social media use is proliferating at an unprecedented rate. What many people once thought was a silly fad, has now become a ubiquitous part of our daily lives. It is widely reported that there are 50 million “tweets” on Twitter, and over one million “check-ins” on FourSquare every day, over...
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Trish Johnson posted an article on corpsecrets.ca - Dec 11, 2010, 4:45 pm
  Conflicting guidance and advice on various job boards and professional associations via the Internet exacerbates and confuses the frustrating and precarious position that the mature worker seeking gainful employment is consistently confronted with. Contrary to what appears to be mainstream beli...
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Trish Johnson posted an article on corpsecrets.ca - Dec 10, 2010, 9:14 pm
While there are several ways to connect and communicate with shareholders, recently public companies have been utilizing social media sites such as Twitter and Facebook, in addition to Blogs to communicate information to the public about their business and operations.  The purpose of this article ...
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Trish Johnson posted an article on corpsecrets.ca - Dec 10, 2010, 1:46 am
In order to create a presence and build your brand, you need to have a significant presence on the major social networks, such as listed in the graphic below. It takes time and dedication to consistently deliver quality information to share with your professional network, however, it is most defin...
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Trish Johnson posted an article on corpsecrets.ca - Nov 23, 2010, 2:51 pm
Facebook appears to be getting ready to make a big push to get users to switch their home pages to Facebook. The company is reportedly testing a variety of different messages for users, encouraging them to do so.  Many of Facebook’ half a billion users are constantly logged into the site, and en...
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Trish Johnson posted an article on corpsecrets.ca - Nov 15, 2010, 6:40 pm
The latest battle between Google and Facebook appears to be on the human resources front, and Google knows how to fight with money.  Last week, Google offered all its employees 10% salary increases and healthy holiday bonuses, but it appears that certain executives are getting even more.  The Ch...
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Trish Johnson posted an article on corpsecrets.ca - Nov 15, 2010, 6:38 pm
The latest battle between Google and Facebook appears to be on the human resources front, and Google knows how to fight with money.  Last week, Google offered all its employees 10% salary increases and healthy holiday bonuses, but it appears that certain executives are getting even more.  The Ch...
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Trish Johnson posted an article on corpsecrets.ca - Nov 15, 2010, 5:37 pm
Facebook now ranks as the world’s third largest web company, with an estimated valuation that is greater than EBay, based on trades of over $16 per share on SecondMarket.com. Recent private-market transactions indicate that Facebook has a total estimated value of $41 billion, exceeding eBay’s...
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Trish Johnson posted an article on corpsecrets.ca - Nov 15, 2010, 5:01 pm
Facebook CEO Mark Zuckerberg confirmed in his announcement today that Facebook will be launching a revamped messaging product, ‘Messages,’ which will give users a “@facebook.com” email address, although not initially… Facebook’s CEO announced three features that will define Facebook’s...
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Trish Johnson posted an article on corpsecrets.ca - Nov 1, 2010, 1:48 am
OUR FACEBOOK CUSTOM DESIGN OR FACEBOOK ACCOUNT MANAGEMENT Services each include a FREE Twitter Page Design AND 1 month FREE Automated Twitter Growth Services  I am excited to announce our new service offerings at iPlus Marketing, and am pleased to share what we have in store for you and your busin...
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Trish Johnson posted an article on corpsecrets.ca - Nov 1, 2010, 1:05 am
Facebook is once again going to expand its operations, and widen the line of services that it currently offers its users on their Mobile Smart Phones. Next week the company, headed by Mark Zuckerburg, will be addressing the media and press, and announcing many more offerings that it has in store fo...
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Trish Johnson posted an article on corpsecrets.ca - Nov 1, 2010, 12:26 am
 In a recent New York Times profile on Twitter co-founder Evan Williams,  the company revealed a few interesting statistics reflecting the growth trajectory of this relatively new network. Twitter now has 175 million registered users, which is up from 145 million users in September 2010. That m...
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Trish Johnson posted an article on corpsecrets.ca - Oct 4, 2010, 11:35 pm
Twitter officially unveiled its Promoted Accounts program today and announced a “promoted products” option that will allow third-party apps to display promoted tweets and trends. Promoted Accounts will add advertisers to Twitter’s “Who to Follow” suggestions list. ...
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Trish Johnson posted an article on corpsecrets.ca - Oct 2, 2010, 12:35 am
During the final day of the TechCrunch Disrupt Conference in San Francisco this week, LinkedIn CEO Jeff Weiner, announced the limited release of a new product called Signal. It is a beta product that helps you find information and news “most relevant to you as a professional.” Primary features...
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Trish Johnson posted an article on corpsecrets.ca - Sep 20, 2010, 2:15 am
  Social media comes to us in many different forms including Social Networks such as Facebook, LinkedIn, or MySpace; Online Forums such as Meetup; Micro-Blogging platforms such as Twitter or Google Buzz; Social Newsrooms such as Digg, Reddit, StumbleUpon or Yahoo!, and Photo/Slideshow Sharing...
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Trish Johnson posted an article on corpsecrets.ca - Sep 14, 2010, 11:18 pm
Twitter unveiled a major redesign of its home page today, which one of its executives say will give users a better, easier, and faster experience. Though site redesigns are often underwhelming, the new Twitter.com is tantamount to a fundamental re-launch of the popular micro-blogging service’...
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Trish Johnson posted an article on corpsecrets.ca - Sep 13, 2010, 2:09 am
Local and global business owners are turning to social media websites like Twitter and Facebook as a viable and valuable marketing and advertising tool. This is the most cost effective means of free advertising, has an acceptable learning curve, given the time to dedicate to the tasks involved, and...
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Trish Johnson posted an article on corpsecrets.ca - Sep 13, 2010, 12:34 am
CEO’s at Google have something new to worry about as Facebook has just passed them in popularity. New internet numbers have just been released that show that internet users are spending more time on Facebook than they are on Google. With Facebook, users can keep track of what all their friends a...
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Trish Johnson posted an article on corpsecrets.ca - Sep 3, 2010, 10:20 pm
Sept. 3, 2010 Twitter has reached over 145 million registered users, and more people are using mobile devices to access the micro blogging service, according to co-founder Evan Williams. Mr. Williams also said that nearly 300,000 third-party applications have been developed around the service, whi...
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Trish Johnson posted an article on corpsecrets.ca - Sep 3, 2010, 3:50 am
The popularity of social media sites has been increasing exponentially for the last few years, and the addition of this new media has changed the way people look for information on the internet, and how they communicate with each other. For instance, sites like Digg and StumbleUpon have caused a sh...
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Trish Johnson posted an article on corpsecrets.ca - Aug 30, 2010, 7:41 pm
MySpace has finally synchronized with their rival Facebook, which has grown so dominant that not synchronizing to its web of social connections would be a monumental mistake. The News Corp. owned social network has “synced” its service with Facebook and Twitter, enabling members to cros...
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Trish Johnson posted an article on corpsecrets.ca - Aug 30, 2010, 7:26 pm
August 30, 2010 The Canadian Radio-television and Telecommunications Commission ruled today that large telephone companies, such as Bell and Telus must make their networks available to alternate Internet service providers at speeds offered to retail customers. The CRTC said that this ruling would ...
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Trish Johnson posted an article on corpsecrets.ca - Aug 30, 2010, 7:20 pm
 August 30, 2010 (Skype filed to sell shares at up to 100 million dollars earlier this month)  U.S. networking giant Cisco has made an offer to acquire Internet communications firm Skype, TechCrunch said today. TechCrunch, citing what it described as “one of our more reliable sources,R...
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Trish Johnson posted an article on corpsecrets.ca - Aug 19, 2010, 11:38 pm
Facebook’s new location-based services have marketers salivating — and may just be what the company needs to start attracting some serious advertising dollars in the months ahead. “This is a marketer’s dream,” said John Pliniussen, a professor of Internet marketing at Quee...
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Trish Johnson posted an article on corpsecrets.ca - Aug 17, 2010, 8:07 pm
August 17, 2010 If you see the “Dislike” button on Facebook, do not click on it. Computer security firm Sophos on Monday warned that scammers are duping Facebook users with a bogus “Dislike” button that slips malicious software onto machines. There is no “Dislike” version of t...
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Trish Johnson posted an article on corpsecrets.ca - Aug 14, 2010, 11:33 pm
Google and Facebook, two of the world’s largest, and most powerful online corporations, are battling it out in a very public clash over who should take over the Internet. The war went on until Thursday, when Google made a rebuttal to reactions on its joint policy suggestion with Verizon about a s...
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Trish Johnson posted an article on corpsecrets.ca - Jul 27, 2010, 8:01 pm
It is a well-known fact that the benefits of effective networking on major platforms such as Twitter affords your business immediate recognition and opportunities, which can no longer be pushed aside for some point in the future that never seems to arrive. The positive force of Twitter, combined w...
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Trish Johnson posted an article on corpsecrets.ca - Jul 27, 2010, 12:42 am
I am very pleased to inform you that, following considerable business communications and services testing with a well-respected Twitter Marketing firm based in the US, I have accepted a long-term contract with iPlus Marketing Corp. in the capacity of Senior Account Manager, Canada. Naturally, our ...
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Trish Johnson posted an article on corpsecrets.ca - Jul 21, 2010, 3:11 pm
July 21, 2010 Facebook Showcases How its Users Use the Social Network Facebook was expected to announce that it reached 500 million users this week, and sure enough, CEO Mark Zuckerberg announced it today. Facebook has also launched a new app called Facebook Stories. This lets users share and rea...
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Trish Johnson posted an article on corpsecrets.ca - Jul 20, 2010, 2:42 pm
Drive Brand Awareness, Engagement, and Purchase Intent There are too many happenings everyday in the social media space for any single business owner to keep up. Today’s web is fast, and impressively innovative. The production never slows down. New tools and integrations are launched seemingl...
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Trish Johnson posted an article on corpsecrets.ca - Jul 15, 2010, 2:53 am
July 13, 2010 Slacking off at work just got a little easier with the integration of Facebook into Microsoft Outlook. Users of Microsoft’s e-mail program can now look at their contacts’ Facebook status updates, photos and wall posts in real time. Simultaneously, Outlook also pulls profi...
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Trish Johnson posted an article on corpsecrets.ca - Jul 11, 2010, 1:54 am
Want more people reading your tweets? Twitter may offer you a hand–for a price. People familiar with the company’s plans say it has been discussing yet another revenue generator: think of it as a “Promoted Tweeter” product, which highlights specific user accounts, designed ...
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Trish Johnson posted an article on corpsecrets.ca - Jul 8, 2010, 2:48 am
If you are still on the social media sidelines, it is time to get into the game In 2009, Market Connections released the “2009-2010 Federal Media and Marketing Study,“ which touched on the use of 14 social media tools. According to that study, the top five social media tools were Faceb...
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