August 21, 2008by Jose Villa There is no doubt Hispanics are online. And for most of them, the Internet is about connecting with their friends and family and keeping in touch with the latest happenings in their world. However, advertisers have
fallen short in actively targeting this portion of the population, in particular with search marketing. Marketers are
missing a golden opportunity because Hispanic online users are
prime candidates for responding to a search marketing campaign. ...
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