Video can be highly effective as a persuasive and engaging form of web content. But all too often, it’s… well, not. Online video must be engaging before it can be persuasive. Just as with getting someone to read an entire article, the idea is to get someone to start watching, and keep watching until the end,
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Video can be highly effective as a persuasive and engaging form of web content. But all too often, it’s… well, not.
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