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Blogs about:  Corporate Speak
The corporate droogs can not rob you of these ingredients, although they may try. Look above, not around for your inspiration. Listen to the unwanted but eerily familiar voice that you squelch in your meetings, PowerPoint presentations and esoteric vocabulary. First round is a gentle reminder of why we need to break free.
Kia Canada has introduced a new customer rewards program. Here's how a representative describes it:  "We are committed to enhancing the purchase experience and positively impacting consumer expectations through key strategic initiatives designed to mitigate defection and turn one-time customers into customers for life." I'm just truly in awe of anyone who could write ...
In order to boost executive compensation and increase the economic divide espoused by altruistic-free Wall Street dependents, my company is looking to eliminate retirement benefits. I guess they're finally catching up to the 1980's. Like some other companies, they have replaced the word "retirement" with "post-employment." Has your company done that? Once the word & ...
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... off. Lastly, what's with all the hostility? Can't we just drop the corporate-speak and act like human beings? The problem so ... these people in the Diocese want to turn religion into a well-oiled corporate machine, with paid "ministers," slick ... and love God? Why must we have programs, hirelings, and "associates"? I tell ya, all this corporate-speak just gets under my skin.
... ;Berserker, we haven't prioritized eating mayonaise from the jar on this year's strategic plan." "Berserker, we haven't built a business case for eating mayonaise from the jar." With this type of corporate communication style, it's actually pretty incredible that we actually accomplish anything at all at our meetings.
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... call us Dude in ads while giving us support people who did not speak our language. But now there are dozens of people there; people we have come to know in social media; ... ;t have good answers, but at least they tried. Many of us feel better about Dell than we used to and that translates into corporate brand equity. Much has been said about personal brand and what it does for the individual. If we ...

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